DirecTV Says Playboy Suit Worth $35 Million

LOS ANGELES — Playboy Enterprises Inc. plans on asking a Los Angeles Superior Court judge in October to strike portions of DirecTV's breach-of-contract suit against the adult media giant.

The suit, which DirecTV amended two weeks ago, focuses on the parties’ Amended and Restated Affiliation and Licensing Agreement, which was inked in August 2007.

DirecTV's amended suit reveals damages of $35 million, which wasn't stated in its original complaint in March.

In the complaint, DirecTV says Playboy and its Spice Hot Entertainment division promised they wouldn't negotiate better deals with other distributors but have violated that "most-favored nations" clause in their deals.

The contract allegedly provided an audit right, which DirecTV exercised last year through a PriceWaterhouseCoopers review.

"Based on what DirecTV has learned from defendants, PriceWaterhouseCoopers informed defendants that they are not in compliance with the most-favored nations clause," the suit says. "Defendants, however, have not offered DirecTV any more favorable terms for distributing defendants' programming services and have not authorized PriceWaterhouseCoopers to disclose any of the information they collected during the audit."

Citing confidentiality provisions, DirecTV does not say what the actual deal terms are. XBIZ calls to DirecTV counsel at Kirkland & Ellis went unreturned at post time.

Playboy, meanwhile, did not immediately respond to XBIZ for comment relative to the suit, but the adult media giant dismissed the complaint last week in a filing with regulators.

"The defendants have reviewed the allegations contained in the amended complaint and believe they are unfounded," Playboy said. "The defendants intend to defend this case vigorously."

The parties are slated to meet at Los Angeles Superior Court on Oct. 21. over Playboy's motion to strike.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Little Puck Makes Her Deeper Debut

Little Puck has made her debut for Vixen Media Group (VMG) studio imprint Deeper, alongside Hollywood Cash, in “Respect.”

Rocco Siffredi Stars in Mainstream Italian Drama 'Blue'

Multi-XMAs winner Rocco Siffredi stars in the new Italian mainstream drama "Blue," directed by Eleonora Puglia.

Penthouse Names Natalie Grace March's 'Pet of the Month'

Penthouse Magazine has named model Natalie Grace as Pet of the Month for March.

Jessi Rae Makes Her MILFY Debut

Jessi Rae has made her debut for Vixen Media Group (VMG) studio imprint MILFY, alongside 2025 XMAs Male Performer of the Year Alex Jones.

House Committee to Weigh Online Safety Bill With Federal AV Requirement

The U.S. House of Representatives Committee on Energy and Commerce will meet Thursday to consider and potentially amend the Kids Internet and Digital Safety (KIDS) Act, which includes provisions to make age verification by adult websites federal law.

Stephanie Love Performs 1st Anal Fisting for Evil Angel

Stephanie Love has performed her first anal fisting scene alongside director and newly-crowned XMAs Male Performer of the Year Vince Karter in the latest scene from Evil Angel, titled “Stephanie Love Anal Gaping & Squirt.”

Penelope Reed Returns to Adult Time in New Pure Taboo Release

Penelope Reed has returned to Adult Time for the first time since 2018, starring in the latest release from studio imprint Pure Taboo, titled "The Family Ritual."

Cherry Candle Makes Her Elegant Angel Debut in St. Paddy's Day Release

Cherry Candle has made her Elegant Angel debut alongside Danny Mountain in a St. Patrick’s Day-themed scene titled "For Fucks Sake!"

Brazzers Debuts New Series 'Glory House: Next Penetration'

2026 XMAs Best Lead Actor Ryan Reid, Tia Maria, and Beca Barbie star in the first episode of a new Brazzers limited series, “Glory House: Next Penetration.”

Show More