The company said the new group will oversee the day-to-day operations of its worldwide brand.
Big Blig has been tapped to run the affiliate program and oversee all online business development strategies.
The company said Blig comes from KinKink.net where he re-launched online retail site StudMall.com as well as published more than 30 gay adult blogs, including flagship sites BennyMorecock.com, StudMuffinblog.com and INeedGayPorn.com.
Affiliate relations will be helmed by Miss Jody.
"We are thrilled to have Miss Jody on board," CockyBoys founder Kyle Majors said. "Jody comes to CockyBoys via BelAmiCash where she grew their affiliate program into what is now one of the top affiliate networks in the business. We are looking to Jody to implore the same strategy for success to the CockyBoys brand."
"Goal number one. Make our affiliates money, and continue to build its global awareness," Miss Jody said.
She added that the company has recently made changes to its sites and will be adding fresh promotional tools including banners, video files and photo sets.
The site’s creative design team will now be managed by Benny MoreCock who runs gay blog BennyMoreCock.com and DVD retail store StudMall.com.
"It really has been a dream being asked to join the CockyBoys team. Beyond CockyBoys we are currently working on launching a few more niche-specific pay sites, a VOD platform and a live site by year’s end,” MoreCock said.
The company added that Davyd Dixon Entertainment will continue to handle all global brand management, strategic partnerships, PR and advertising.
“There is no doubt that after three years in the business CockyBoys is positioned to see continued growth. With this new team in place we are confident our partners will have the client support they need and will see their conversions reach new highs,” Dixon said.
For information visit CockyBoys.
