SexToyDistributing.com Nominated for Distributor of the Year

HUNTINGTON BEACH, Calif. — XR LLC and its leading distribution brand, SexToyDistributing.com, have been nominated for Distributor of the Year by adult retail trade publication StorErotica Magazine.

XR LLC President Ari Suss says he’s honored to be recognized by the top trade organization, and encourages the industry to vote and have their voices heard by registering at StorEroticaAwards.com

“We take pride in the details – both big and small – that give SexToyDistributing.com the solid reputation it has had in the industry since its inception,” Suss said. “It’s been a lot of hard work and the team and I are happy to see it has made enough of an impact on the industry to have been nominated. Thank you to everyone, and make your vote count.

StorErotica Magazine Editor Kristofer Kay said the industry’s innovation and evolution made it difficult to whittle down the nominee list, as it’s tough to recognize just a handful of companies setting new standards in the industry. But this year’s lineup represents the best of the best of the adult toy industry’s key players.

“Whether they represent storefronts, distribution or manufacturing, the scope of the StorErotica Awards aims to recognize all of those businesses who consistently strive for excellence in erotic retail,” Kay said.

Voting for the 24th Annual StorErotica Awards, taking place during the StorErotica What’s New Marketplace Aug. 22-25, is now open. You may cast your vote at www.StorEroticaAwards.com.

The XR team will be exhibiting at the highly anticipated ANME Founders Show July 11-13 in Burbank, Calif., showcasing the newest offerings from its XR Brands label, including new products from the Size Matters, Zeus Electrosex and Wand Essentials collections.

For more information about SexToyDistributing.com, visit SexToyDistributing.com or email beth@sextoydistributing.com.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

JustFor.fans Launches 'JFF Create' iPhone App

JustFor.fans (JFF) has launched its new iPhone creator management app, JFF Create.

ShootXEvents Joins ASACP as Media Sponsor

ShootXEvents has signed on as an in-kind media sponsor for the Association of Sites Advocating Child Protection (ASACP).

Pornhub Unblocks UK Users on iOS Devices, Citing Apple AV Effectiveness

Pornhub parent company Aylo on Tuesday announced that users in the United Kingdom will once again be able to access the popular site if they are using Apple devices and have confirmed their age through Apple’s U.K. age-verification process.

North Carolina Weighing Tax on Brick-and-Mortar Sales of Adult Material

The North Carolina state legislature is considering a bill that would impose a new 10% tax on adult material sold by physical retailers in the state.

Lick Goods Expands Massage Oils Collection

Sexual wellness brand Lick Goods has introduced two new flavored massage oils.

FSC Launches 'Know Your Rights' 1st Amendment Resource Page

The Free Speech Coalition (FSC) has launched "Know Your Rights," a resource page detailing First Amendment protest guidelines.

Orion Expands 'Bad Kitty' Line

Orion Wholesale has added six new restraint sets to its Bad Kitty collection of fetish accessories.

BeYourLover Debuts 'Guitar' 2-in-1 Vibe

Pleasure brand BeYourLover has introduced its Guitar two-in-one vibrator and suction device.

Utah VPN Rule for Adult Sites Takes Effect This Week

A new law in Utah comes into force Wednesday, making adult websites liable if minors in the state circumvent geolocation efforts to bypass age verification.

Le Wand 'Dive' Featured in InStyle's List of Recommended Sex Toys

Le Wand’s Dive submersible wand vibrator is featured in “The 7 Best Sex Toys Sexperts Want You to Stash In Your Nightstand” roundup from InStyle.

Show More