“Essentially the game is a little bit of online community and social networking, and users can upgrade their looks with body piercings, different clothing and plastic surgery,” Naughty America’s Wayne Teats told XBiz.
When it launches, NaughtyAmericatheGame.com will be a membership site that includes advertising.
It’s the company’s first attempt to capitalize on the online gaming and social-networking segments.
“Mind you, the game will not replace adult films or self-satisfaction,” Naughty America’s Dusty Lillo told XBiz. “But, it does offer the opportunity for all adults, women and men alike to engage in an online game without being tech savvy — it's fun and simple.”
Players will be able to embark into back alleys, sex shops, video arcades and loft apartments. Or they can cruise central park, the beach or a casino, all in search for a sex mate.
The game also will allow real-world profiles but with unique fantasy personas, body types, skin tones and clothing options. Players can visit plastic surgeons, hair salons and tattoo parlors to get makeovers. And later, when horny, players can push the sex mode.
Lillo says that the climax scenes are amazing. “You have to play the game to really experience the sex,” he says.
The company brought in mainstream animation artist Glen Hanson for the product, as well as musician John Middleton.
Naughty America, which started as a web-based production and affiliate program company, is best known for its brands SoCalCoeds.com, BookwormBitches.com and MyFriendsHotMom.com.
In late October, Naughty America signed a DVD distribution deal with Pure Play Media. The San Diego company’s content also is available for the Video iPod.
“We have numerous projects planned for 2006; we see our company as not just an adult company but a broad spectrum entertainment company,” says Lillo, who noted that the company rolled out a redesigned homepage today.
The 5-year-old company is planning heavy promotion of NaughtyAmericatheGame.com at Internext in January.