Rossi has experience in the entertainment industries, including recording, television and talent management. The company said that her unique approach to marketing, innovative ideas for talent branding and genuine love for Digital Playground, its films and stars, make her a perfect fit for the position.
“I came into the entertainment industry as a performer in 1998, and since that time, I have worked to learn the business from every angle,” Rossi said. “Digital Playground is multi-faceted and has interests in adult and mainstream film, a commitment to new and emerging technologies, as well as a stellar new novelty line and the most impressive roster of contract stars in the business. I couldn't be more pleased with this once in a lifetime opportunity.”
Digital Playground President Samantha Lewis said is thrilled to have Rossi on board.
“I have been looking high and low for the right person to join our marketing department and Kendra is a perfect fit,” she said. “She is not only smart and articulate, she also understands networking in both adult and mainstream entertainment. Her contacts are impressive as well as diverse and her work ethic is fantastic."
Founder Joone said he is also impressed with the hire.
“Kendra brings a great deal of knowledge and experience to the table,” he said. “Her public relation ties span every aspect of mainstream entertainment and I'm excited to see her further grow our brands.”
Rossi is a model/actress and former adult performer. Dropping out of the adult entertainment industry in 2001, she began touring throughout the country as the featured performer in gentlemen's clubs.
She has appeared in music videos, feature films, magazines, radio, print and television. Most recently, Kendra was cast for VH1’s “Sex Rehab with Dr. Drew” and is currently starring in VH1’s “Sober House,” which is currently airing. According to the company. Rossi also personally works with and contributes to various charities for runaway youth, women with eating disorders, sexual abuse survivors, and operates the animal rescue “Rock Star Rescue.”
To contact Rossi, email kendra@digitalplayground.com.
