Yahoo Search Falls Behind Microsoft's Porn-Friendly Bing

REDMOND, Wash. — Bing is poised to become the second most popular search engine in the nation, but it's still a long way from dethroning the reigning monarch.

Microsoft's much-ballyhooed search engine saw its launch last month, and in the intervening time has been collecting accolades for its generally strong function and ability to find adult videos. Though to be fair, the latter accolades have mostly come from the adult industry.

Now according to the StatCounter traffic analysis service, Bing is already set to supplant perennial second-fiddle Yahoo as the second most popular search engine in the land.

Here's the current tally: Bing attracts about 13 percent of search traffic, while Yahoo lags behind with 10. Meanwhile, tech giant Google still commands the remaining three-quarters of search traffic.

Nonetheless, Bing drew praise from leading tech blog TechCrunch.com.

"In any event, while Google shouldn’t be particularly worried about losing its dominance on the search market yet, the other players in the field better be watching Bing’s progress very closely," analyst Robin Wauters said. "Microsoft is doing it right, and users are noticing, too."

Bing also caught the attention of the adult industry for its ability to find and organize adult videos into easily playable thumbnail lists. In addition, Microsoft rolled out the porn-specific domain Explicit.Bing.net to give network administrators better control over how much adult content they want to see in their search results.

But adult industry member Media of ArchiveCash.com isn't so happy about Bing's ascendance.

"I think that Microsoft either knowingly, or even possibly unknowingly created a giant, illegal tube site with instant watch technology," he told XBIZ, later adding, "They're messing with peoples property rights and they are operating under the protection of a search engine umbrella with no 2257 or copyright restrictions. If it catches on more than it already has, it will cost us all a lot more money down the road, even more than we're already seeing from the content thieves and rampant downloading and sharing that we already deal with day to day."

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

AEBN Publishes Popular Searches for November, December

AEBN has published the top search terms for November and December from its straight and gay theaters in all 50 states and the District of Columbia.

X3 Expo Day 2 Delivers Stars, Screenings and Fan Favorites

The sun once again shone brightly on the historic Hollywood Palladium as throngs of avid fans made their way through the doors, ready to experience Day 2 of the 2026 X3 Expo.

X3 Expo Kicks Into Gear With an All-Star Lineup

Outside the historic Hollywood Palladium on Friday, a huge crowd of fans lined Sunset Boulevard, eagerly awaiting the opening of the 2026 X3 Expo and their big chance to meet the cream of the crop of adult stars.

2026 XBIZ Honors Salutes Resilience Across the Online Adult Industry

The 2026 XBIZ Honors packed house Wednesday night, turning the Kimpton Everly Hotel’s Nichols Ballroom into a gala celebration of industry excellence.

Elevated X Integrates CCBill for Payment Processing

Elevated X has added CCBill payment processing integration to its ELXNexus traffic management and affiliate software.

Florida Congressman Files Latest Bill to Repeal Section 230

Rep. Jimmy Patronis of Florida has become the latest member of Congress to propose legislation that would repeal Section 230 of the Communications Decency Act, which protects interactive computer services — including adult platforms — from liability for user-generated content.

Irish Parliamentary Committee Weighs Stricter AV Laws

The Irish national parliament’s Joint Committee on Arts, Media, Communications, Culture and Sport met Wednesday to discuss regulation of online platforms and improving online safety, including calls for stricter age verification by adult sites.

Ofcom Issues Guidance on Age Check Placement for Adult Sites

U.K. media regulator Ofcom on Wednesday published its recommendations for where and how adult sites should deploy age checks as required for compliance with the Online Safety Act.

Tubes Booster Launches Web Hosting Solutions

Content hosting platform Tubes Booster has launched two new hosting solutions.

YourPaysitePartner Rebrands as Paysite.com

YourPaysitePartner has officially been rebranded as Paysite.com.

Show More