The new site offers customers access to more than 5,000 DVDs of content, all optimized for playback on mobile devices, including the iPhone. The new site is intended to increase the company’s profile in the mobile adult market, according to Lea Busick, director of marketing and sales for TopBucks.
“The conversion ratios for our mobile paysites iPinkVisualPass and iMaleSpectrumPass have been fantastic,” Busick said. “The growth of iPinkVisual since the release of the 3G iPhone has been particularly exciting to watch.”
In addition to its selection promo materials, TopBucks recently added a mobile redirect script that lets webmasters to automatically redirect mobile traffic from their sites directly to a TopBucks mobile site.
“It’s not an overwhelming percentage of visitors, but webmasters might be surprised by how many mobile users are hitting their sites every day,” Busick said. “As it stands now, the vast majority of sites are not formatted for easy navigation by mobile devices, so that traffic is largely being wasted. Using our redirect script, at least you have a shot at selling mobile visitors on a service that is tailored to the mobile environment, rather than just having them back out to look for a more mobile-friendly site elsewhere.”
For more information, webmasters should visit TopBucks.com or contact their TopBucks account representative.
