'50s Pinup Bettie Page Dies

LOS ANGELES — '50s pinup model Bettie Page died Thursday after suffering a heart attack earlier this month. She was 85.

Page was a Playboy Playmate and nude model between 1949 and 1958, when she abruptly retired and moved to Florida. She was contracted by New York-based fetish photographers Irving and Paula Klaw, who shot her most famous pictures including bondage, glamour and nudes, and also shot her in 8mm loops.

"The origins of what captures the imagination and creates a particular celebrity are sometimes difficult to define," Playboy magazine founder Hugh Hefner said Thursday night. "Bettie Page was one of Playboy magazine's early Playmates, and she became an iconic figure, influencing notions of beauty and fashion. Then she disappeared. Many years later, Bettie resurfaced and we became friends. Her passing is very sad."

In 1978, after a third divorce, Page plunged into a depression marked by violent mood swings, with one incident involving an attack on her landlady with a knife. A judge found her innocent by reason of insanity but sentenced her to 10 years in a California mental institution.

She was released in 1992 from Patton State Hospital in San Bernardino County to find that she had become a pop-culture icon. With the help of admirers and supporters including Hefner and artist Olivia De Berardinis, Page began to receive a respectable income for her work. She is represented by CMG Worldwide, which has reported that Page's official website, BettiePage.com, has received about 600 million hits over the last five years.

She spent most of her final years living in a one-bedroom apartment in Southern California.

When Page was interviewed by the Los Angeles Times in 2006, she had one request: that her face not be photographed.

"I want to be remembered as I was when I was young and in my golden times," she said. "I want to be remembered as the woman who changed people's perspectives concerning nudity in its natural form."

She is survived by her brother Jack Page of Nashville and sister Joyce Wallace of Blairsville, Ga.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

On the Set: Ricky Greenwood Makes a Case for Dystopian Desire in 'The Tribunal'

Outside a warehouse on a scorching, treeless frontage road in Compton, there is little to suggest that a movie is being made behind its nondescript walls. Similar buildings across the Southwest frequently house adult productions, their unassuming exteriors concealing carefully lit sets where crews labor over every visual detail.

Leana Lovings Fronts Latest From Pure Taboo

Leana Lovings stars with Jason Sarcinelli in the latest release from Pure Taboo, titled "Swapping Students."

Reina O'Hara Is Hustler's 'Cover Honey' for September

Reina O’Hara is the Cover Honey for the September issue of Hustler Magazine and appears in a 14-page centerfold spread shot by Davide Esposito.

Angela White Returns to Deeper

Multi-XMAs winner Angela White stars with Alex Jones in the latest release from Vixen Media Group studio imprint Deeper, titled "More Games."

Lily Blossom Performs Her 1st Gangbang for Blacked

Lily Blossom has performed her first gangbang in the latest episode of “Hotel Vixen: Season 3” from Vixen Media Group (VMG) studio imprint Blacked.

Eva Maxim, Zariah Aura Headline Latest Volume of 'Salacious TS Encounters' From TransSensual

Eva Maxim and Zariah Aura topline “Salacious TS Encounters 4” from Mile High Media studio imprint TransSensual.

Marie Fox, Rebel Rhyder Topline Richard Mann's 'World of Mann: Gangbangs'

Marie Fox and Rebel Rhyder headline director/performer Richard Mann's "World of Mann: Gangbangs," from Evil Angel.

Naomi Korae Performs 1st Studio B/G/G in Latest From TeamSkeet

Naomi Korae performs her first studio B/G/G alongside Kitty Chow and Arin Jones in the latest scene from TeamSkeet’s “Family Strokes” series.

Angellica Good Stars in Latest From TransAngels

Angellica Good stars with Angel Santana in the latest release from TransAngels.

Pure Taboo Premieres Seth Gamble Drama 'The Doctrine'

Pure Taboo has released its new post-apocalyptic drama written and directed by multi-XMAs winner Seth Gamble, titled “The Doctrine.”

Show More