opinion

Marketing Yourself in the Cam World

Marketing Yourself in the Cam World

The camming industry is growing at a rapid pace and becoming more and more competitive, especially over the last few years. In order to become a top earner in the industry, you need to be focused and treat camming like you would any other career choice.

You’ve got to take it seriously and put in the effort in order to see results, because it’s a fast-moving business where you need to work smart to succeed. But, with that said, camming can be a lot of fun and there is a lot of freedom that comes with this entrepreneurial line of work.

To build a huge audience you have to explore, be inventive and see yourself as more than just a performer, because you are now your own brand.

To build a huge audience you have to explore, be inventive and see yourself as more than just a performer, because you are now your own brand. Be creative to make yourself stand out and be memorable!

Getting Yourself Set Up:

First off, once you have picked your desired camming platform, now you need to create and design your profile. When it comes to your profile photo, since it could be one of the first things a viewer comes across, it presents your first opportunity as a model to leave a memorable first impression and turn that viewer into a fan. Use high-quality photos that aren’t necessarily full nude that showcase your best features and can act as a teaser to keep viewers thirsty for more.

It’s also important to use your bio to show off your personality — the more genuine, the higher the chances of gaining more followers, but remember to keep it flirty, fun and invite your viewers to get live on cam and chat with you! Classifying yourself and what type of performer you are in your profile is key to attracting the right type of viewers. It will also make it easier for people to find you, in turn growing your fan base.

Building Your Personal Brand:

Now that your profile is complete, and you have classified yourself as a performer and created your brand — it’s time to bring that to social media outlets and further grow your audience!

Social media is one of the best ways to build an audience! Stay active and up to date on Twitter, Snapchat and Instagram (though be warned that when it comes to Instagram, they are a little bit trickier for sex workers, so it’s best to err on the side of being super SFW). These platforms let you tease and flirt with your followers and provide a way to communicate when you are going online.

The reach you have on social media can become massive and doesn’t cost anything other than your time. You can entice your fans with sexy and fun posts, while making it clear where they can find your broadcast link. Models that have a huge fan base on social media and are able to capitalize on that, are no longer limited to just the viewers of their chosen platform.

It should be noted that Twitter is the only social media platform from the big three mainstream options that is adult-friendly — but you must flag your account as “sensitive” in order to avoid getting banned. Although you may still get banned, it’s always good to have a backup account (that is kept completely private from everyone), where you duplicate your posts to in case your main account gets deleted. Then, if your main account vanishes, you can turn that backup account into a public one via the privacy settings and hit up a few of your trusted fans or colleagues to help get the word out about your backup being the new main one. Oh, and using proper hashtags and sending out consistent tweets will bring the best results!

The word “shadowban” is familiar if you are savvy with Twitter and Instagram. It’s a bit of a tricky phenomenon, because you can’t really tell whether you have been shadowbanned or not. Basically, it hides your profile from search results or suggestions, making it harder for users to discover you.

It’s also tough to know why you have been shadowbanned — sometimes using too many hashtags, posting the same thing repeatedly or using tools that spam your audience, can all be reasons why you are shadowbanned. There’s no surefire way to get your shadowban removed but starting to like, retweet and reply to other tweets sometimes helps “prove” you are just a regular user — don’t do it too much though, because that can also trigger shadowbanning. Phew!

Tips For Social Media:

  • Watermark images you upload: You should put your name or logo onto any photos uploaded to your social networks — it helps defend against people stealing your images, it will gain you exposure and anyone that stumbles onto the photo will be able to search you up.
  • Post regularly and be interactive: Social media is constantly being updated and it’s important to keep active and interact with followers, because it’s all about building relationships that will pay off!
  • Using the right tags and hashtags: You want to make sure that your posts are being seen by the right eyes and you can make this happen by using proper hashtags.

Twitter can also be an additional source of revenue. Once you have grown enough of a following, you can make your account protected and share your private images only with members that pay a subscription fee. Of course, this should only be considered once you have a substantial following.

Develop Meaningful Relationships:

Twitter can also be an additional source of revenue. Once you have grown enough of a following, you can make your account protected and share your private images only with members that pay a subscription fee. Of course, this should only be considered once you have a substantial following.

The camming community is constantly growing, and many professional cam models spend their days broadcasting on their own and it can get lonely at times. Using social media, you can connect with other models and do group or duo shows, which can be a great way to boost your earnings and visibility, not to mention have a great time camming with a friend! Ensure your partner is trustworthy and split the revenue tactically.

Make Sure to Always Have Fun:

Camming can be very stressful and you need to go into it prepared for that, keeping in mind that the results are rewarding! It is important not to give up immediately. It’ll take some work and time, but as long as you stay self-motivated — you will see your loyal fan base and income growing. Once that happens, the rest will take on a domino effect.

Vicki Gray is a CAM4 account manager, who can be followed @VickiGrayxxx on Twitter and contacted by email at Vicki@CAM4.com.

Related:  

Copyright © 2024 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More Articles

profile

'Traffic Captain' Andy Wullmer Braves the High Seas as Spirited Exec

Wullmer networked and hobnobbed, gaining expertise in everything from ecommerce to SEO and traffic, making connections and over time rising through the ranks of several companies to become CEO of the mobile business arm of TrafficPartner.

Alejandro Freixes ·
opinion

To Cloud or Not to Cloud, That Is the Question

Let’s be honest. It just sounds way cooler to say your business is “in the cloud,” right? Buzzwords make everything sound chic and relevant. In fact, someone uninformed might even assume that any hosting that is not in the cloud is inferior. So what’s the truth?

Brad Mitchell ·
opinion

Upcoming Visa Price Changes to Registration, Transaction Fees

Visa is updating its fee structure. Effective April 1, both the card brand’s initial nonrefundable application fee and annual renewal fee will increase from $500 to $950. Visa is also introducing a fee of 10 cents for each settled transaction, and 10 basis points — 0.1% — on the payment volume of certain merchant accounts.

Jonathan Corona ·
opinion

Unpacking the New Digital Services Act

Do you hear the word “regulation” and get nervous? When it comes to the EU’s Digital Services Act (DSA), you shouldn’t worry. If you’re complying with the most up-to-date card brand regulations, you can breathe a sigh of relief.

Cathy Beardsley ·
opinion

The Perils of Relying on ChatGPT for Legal Advice

It surprised me how many people admitted that they had used ChatGPT or similar services either to draft legal documents or to provide legal advice. “Surprised” is probably an understatement of my reaction to learning about this, as “horrified” more accurately describes my emotional response.

Corey D. Silverstein ·
profile

WIA Profile: Holly Randall

If you’re one of the many regular listeners to Holly Randall’s celebrated podcast, you are already familiar with her charming intro spiel: “Hi, I’m Holly Randall and welcome to my podcast, ‘Holly Randall Unfiltered.’ This is the show about sex, the adult industry and the people in it.

Women In Adult ·
trends

What's Hot Now: Leading Content Players on Trending Genres, Monetization Strategies

The juggernaut creator economy hurtles along, fueled by ever-ascendant demand for personality-based authenticity and intimacy — yet any reports of the demise of the traditional paysite are greatly exaggerated.

Alejandro Freixes ·
opinion

An Ethical Approach to Global Tech Staffing

One thing my 24-year career as a technologist working to support the online adult entertainment industry has taught me about is the power of global staffing. Without a doubt, I have achieved significantly more business success as a direct result of hiring abroad.

Brad Mitchell ·
opinion

Finding the Right Payment Partner

Whenever I am talking with businesses that are just getting started, one particular question comes up a lot: “How do I get a merchant account?” It’s a simple question, but it has a complicated answer.

Jonathan Corona ·
opinion

The Taxman Cometh for Every Business

February may be the month of romance, but it is also a time when we need to think about something that inspires very little love: taxes. April is not far away, and the taxman is always waiting. This year, federal and most state income taxes are due Monday, April 15.

Cathy Beardsley ·
Show More