opinion

News from NACHA

Well, it was yet another eventful banking conference at which the music and alcohol flowed until 8:30 p.m. This allows the payment professionals the appropriate amount of time for proper sleep in order to be bright eyed at the 7 a.m. breakfast roundtables. It is comforting to know that the people responsible for the processing of trillions of dollars annually in the U.S. are so conscientious!

In the multitude of sessions which I attended, related to risk, fraud, enforcement rules and third-party sender aspects of the payment world, many relevant and interesting points surfaced.

The concept of protecting personal identifiable information (PII) is reaching new heights.

A few key ones are identified below.

Developments in personal identifiable information. The concept of protecting personal identifiable information (PII) is reaching new heights. California used to be on the cutting edge of this topic but there is legislation in Massachusetts, which is now leading the way in the U.S. in defining and protecting PII.

Basically, when you possess a first initial, last name, and an account number of a Massachusetts resident, then you have PII and you become subject to this legislation. I would encourage you to take a closer look at this legislation when you get a chance.

New Lists. Some of you may be familiar with the concept of a terminated merchant file (TMF) or MATCH as this has been active in the credit card world for some time. This initiative impairs the merchant's ability to keep switching from bank to bank when an account is terminated with cause.

NACHA has unveiled a similar structure with its terminated originator database (TOD). Keep in mind that an Originator is NACHA's terminology for a merchant. Banks that terminate the merchant populate this database. Its purpose is to allow other banks to reference this one central database during their underwriting of new merchants to see if this merchant has been an issue in the past and to keep the risk out of the network.

Another list has been introduced called the originator watch list (OWL). This list is basically a suspect list. NACHA states the following: "…Originator watch list identifies originators and third-party senders that meet certain risk criteria, but does not introduce or imply any prohibition on initiating entries for entities listed." Nowhere have they released what defines these "certain risk criteria" but they will become apparent and we will respond to it accordingly.

Everyone is patting themselves on the back in their great success in taking risk out of the NACHA network. The conclusion that has been drawn is … current measures are working so let's do more of the same!

The Risk Management Group at NACHA is preparing a new request for comment. The teasers they were giving us were noncommittal but included reducing the one percent rule down to .75 percent then .5 percent. Their reasoning is that the network as a whole runs at .03 percent so if someone is running at one percent then they are at a rate of 33 times the average. Another enhancement that they would like is to reduce the length of time a merchant has for corrective action. Today it is 60 days, and they are suggesting perhaps 45 or 30 days would be more appropriate. Several years ago when they were suggesting 60 days, people were arguing that a consumer has 60 days to dispute the transaction so 60 days to correct is inadequate. The presenter also relayed that at the merchant level there didn't seem to be any improvement with processing within the existing 60 days so, that being the case, 60 days can easily be reduced and we can get bad merchants out of the network more quickly.

Why is it that no one supports that maybe more than 60 days would be a better number to preserve the volume and give a merchant time to adjust to the circumstance that led to the issue?

The request for comment is in process and is expected to hit the public domain in the next few weeks. There is a group working on providing real data, real experience and real thought regarding the true issues and the results of changes of this nature. The belief is that by providing empirical evidence as to the reality of these changes, the rule makers may postpone and re-evaluate any proposed changes.

NACHA's annual conference yet again provided insights into rule making, regulatory concerns, and opportunities to meet payment professionals from both sides of the spectrum. As I left the conference I reflected how truly amazing it is to me that the banking industry is so focused on the understanding and performance of the rules that they lose sight of the real issues they are trying to solve.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More Articles

opinion

How Adult Businesses Can Navigate Global Compliance Demands

The internet has made the world feel small. Case in point: Adult websites based in the U.S. are now getting letters from regulators demanding compliance with foreign laws, even if they don’t operate in those countries. Meanwhile, some U.S. website operators dealing with the patchwork of state-level age verification laws have considered incorporating offshore in the hopes of avoiding these new obligations — but even operators with no physical presence in the U.S. have been sued or threatened with claims for not following state AV laws.

Larry Walters ·
opinion

Top Tips for Bulletproof Creator Management Contracts

The creator management business is booming. Every week, it seems, a new agency emerges, promising to turn creators into stars, automate their fan interactions or triple their revenue through “secret” social strategies. The reality? Many of these agencies are operating with contracts that wouldn’t survive a single serious dispute — if they even have contracts at all.

Corey D. Silverstein ·
opinion

Building Sustainable Revenue Without Opt-Out Cross-Sales

Over the past year, we’ve seen growing pushback from acquirers on merchants using opt-out cross-sales — also known as negative option offers. This has been especially noticeable in the U.S. In fact, one of our acquirers now declines new merchants during onboarding if an opt-out flow is detected. Existing merchants submitting new URLs with opt-out cross-sales are being asked to remove them.

Cathy Beardsley ·
trends

How to Handle Payment Disputes Without Sacrificing Trust

You can run the best-managed and most compliant website out there, but that still doesn’t completely shield you from the risks tied to payment disputes. Buyer’s remorse, an unclear billing description or even a simple misunderstanding can lead a customer to dispute a transaction. Accumulate enough disputes, and both your reputation and revenue could be at risk.

Jonathan Corona ·
trends

WIA Profile: Taylor Moore

With a 70-person team and a growing slate of tools for content creators, the Teasy Agency has developed a reputation for putting talent first. That commitment owes a lot to co-founder Taylor Moore’s own experiences as a cam model.

Jackie Backman ·
profile

WIA Profile: Cathy Turns Creator Platform Experience Into a Model-First Playbook

As both a model and industry executive, Cathy lives in two worlds at once. “Since I do both things, I can act as the liaison between the model community and the rest of the SextPanther team,” she tells XBIZ.

Jackie Backman ·
opinion

From Compliance to Confidence: The Future of Safety in Adult Platforms

In numerous countries and U.S. states, laws now require platforms to prevent minors from accessing age-inappropriate material. But the need for safeguarding doesn’t end with age verification. Today’s online landscape also places adult companies at uniquely high risk for inadvertently facilitating exploitation, abuse or reputational harm, or of being accused of doing so.

Andy Lulham ·
opinion

What Adult Businesses Need to Know About Florida's Age Verification Law

The rise and proliferation of age verification laws has changed the landscape for the online adult industry. A recent and compelling example is the state of Florida, where Attorney General James Uthmeier has filed multiple complaints against major platforms as well as affiliates accused of violating the state’s AV law.

Corey D. Silverstein ·
opinion

Maintaining Brand Trust in the Face of Negative Press

Over the last year, several of our merchants have found themselves caught up in litigation over compliance with state age verification laws. Recently, Segpay itself was pulled into the spotlight, facing scrutiny over Florida’s AV statute, HB 3. These stories inevitably get picked up by both industry and mainstream news outlets.

Cathy Beardsley ·
opinion

How to Switch Payment Processors Without Disrupting Business

For many merchants, the idea of switching payment processors can feel pretty overwhelming. That’s understandable. After all, downtime can stall sales, recurring subscriptions can suddenly fail, or compliance gaps can put accounts at risk. Operating in a high-risk sector like the adult industry can further amplify the stress of transition.

Jonathan Corona ·
Show More