opinion

Jism Schism

The worm has turned. Even companies that dominate their sectors are at pains to maintain the illusion that it's business as usual. But there remain some schisms in the jizz biz that go far beyond a painful but necessary reckoning by a few sticks-in-the-mud. The industry is divided on many issues, some of them very fundamental, and it's making for a very interesting time period.

I have assembled a few of the more divisive subjects below, with brief comment. We’ve been talking about some of them for years, in one form or another, and yet they remain essential and controversial, which means they speak to something authentic and difficult to reconcile.

Keep in mind that some issues appear irreconcilable but actually are not. Looming over all such discussions is the eternal tug-of-war between status quo and new, sometimes disruptive, ideas.

Quality vs. Quantity
You'll hear it mentioned ad nauseam by seminar speakers: Quality counts; consumers will still pay for quality content. Which is true. But the merciless glut of shitty content on networks that attract untold millions of eyeballs testifies not only to the enduring commitment some have to lowering the bar as low down as it can go, or to the apparently insatiable appetite of the masses for utter crap, but to the apparent victory of open access over the tyranny of control.

Tube Sites: Inevitable or Not
The subject encompasses several underlying issues, including free content, theft of content and, again, the changing relationship between producers and consumers. "Legal" tube sites, meaning sites that allow only licensed content, are now regularly mentioned and are basically massive movie gallery posts (MGPs). At that point, the divisions exacerbate between those who believe “the genie is out of the bottle” and those who believe the genie must be stuffed back in.

Pre-Checked Cross Sales
This is basically a discussion about ethics that’s always tough territory for adult. Whether they wish to admit it in public or not, most people in the business believe that integrity is a very rare commodity in adult entertainment. The area where individual honesty most seriously impacts others is customer service, especially with respect to financial transactions. The rap of late by those who believe pre-checked cross sales can be done ethically is that a few bad apples have been abusing the practice and ruining it for everyone else. This is not a new refrain, either.

Taxing Porn: Good Idea or Bad Idea?
The tacit assumption is that all businesses, adult or otherwise, would be against a so-called "porn tax," but there do exist those in the business who believe that a reasonable tax on adult products would be just what the doctor ordered as far as the future of the industry in America. After all, if you tax it, you own it, they argue, and point to alcohol as past-contraband that became legal and accepted once it was taxed. A similar argument is being made for marijuana.

Condoms: Should They Be Required or Not?
The issue of mandatory condom use by performers is fraught with meaning and emotion, and passionate, rational arguments are made for positions pro and con. The subject also involves the very sticky subject of employee versus independent contractor and the very real specter of government regulatory control over adult productions. Again, there are those, quite apart from the moral or safety arguments, which believe with regulation comes a very tangible and legal acceptance.

One Industry or No Industry?
Will the adult entertainment "industry" cohere or continue to fragment, globally and irrevocably?

Answer that and you answer them all.

Related:  

Copyright © 2024 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More Articles

opinion

Legal and Business Safety for Creators at Trade Shows

As I write this, I am preparing to attend XBIZ Miami, which reminds me of attending my first trade show 20 years ago. Since then, I have met thousands of people from all over the world who were doing business — or seeking to do business — in the adult industry.

Corey D. Silverstein ·
opinion

Adding AI to Your Company's Tech Toolbox

Artificial intelligence is all the rage. Not only is AI all over the headlines, it is also top of mind for many company leadership teams, who find themselves asking, “How can this new tool help our company?”

Cathy Beardsley ·
opinion

The Ins and Outs of IP Addresses: What Website Owners Should Know

Think about your home address, the place you live. It is unique. That’s important because when you decide to invite someone over, they will need directions to find you. It’s even more important if you want a lot of visitors.

Brad Mitchell ·
trends

AI Is Coming: A Look at What's Ahead and Its Implications

The AI era has dawned, and the impact of this technology is beginning to be felt across the adult industry. We are already seeing a plethora of content, synthetic interactions and customizable avatars enabled by artificial intelligence.

Alejandro Freixes ·
opinion

Navigating Fraud Prevention in Credit Card Transactions

In the digital age, credit card transactions are essential to global commerce, providing unmatched convenience for consumers and businesses alike. With this convenience, however, comes the risk of credit card fraud, which can result in considerable financial losses and harm brand reputation.

Jonathan Corona ·
opinion

A Guide to Avoiding Scams in Hard Link Media Buying

‘If it sounds too good to be true, it probably is.” So cautionary wisdom reminds us, yet people still get scammed all the time. Fortunately, there are “red flags” you can watch for to help you identify scams and thereby avoid them.

Juicy Jay ·
opinion

The Dos and Don'ts of AI-Generated Content

AI is a hot topic. From automation to personal assistance to content generation, AI technology is already impacting our daily lives. Many industries, including adult, have had positive results using AI for customer support and marketing.

Cathy Beardsley ·
opinion

Strategic Upscaling of Non-4K Content

If content is king in adult, then technical quality is the throne upon which it sits. Technical quality drives customer acquisition and new sales, while cementing retention and long-term loyalty.

Brad Mitchell ·
profile

'Traffic Captain' Andy Wullmer Braves the High Seas as Spirited Exec

Wullmer networked and hobnobbed, gaining expertise in everything from ecommerce to SEO and traffic, making connections and over time rising through the ranks of several companies to become CEO of the mobile business arm of TrafficPartner.

Alejandro Freixes ·
opinion

To Cloud or Not to Cloud, That Is the Question

Let’s be honest. It just sounds way cooler to say your business is “in the cloud,” right? Buzzwords make everything sound chic and relevant. In fact, someone uninformed might even assume that any hosting that is not in the cloud is inferior. So what’s the truth?

Brad Mitchell ·
Show More