CAN-SPAM Suit Targets Adult Dating Site Operator

SALT LAKE CITY — One of the Internet's largest dating site conglomerates has been hit with a federal lawsuit alleging that it violated the Controlling the Assault of Non-Solicited Pornography And Marketing Act (CAN-SPAM) of 2003.

Alcuda Ltd. of Edinburgh, Scotland, has been sued by ZooBuh, a safe email service for children, over claims that it spammed thousands of kids with links to adult-themed dating websites, crashing its servers, spiking bandwidth and impeding its growth and profitability.

Zoobuh said that beginning in October 2012 and to the date of the complaint that it received 20,000 email messages sent and initiated by the defendants collectively.

The Salt Lake City-based service provider, which serves 44,000 customers via an 18-server network, said in the suit that at least 17,000 can be pinpointed to Alcuda.

ZooBuh said that its customers who click on the hyperlinks in the spam messages were ultimately directed to various adult dating websites, some that included "exposed breasts, genitals and/or pubic area of persons, and/or actual or simulated sexual acts."

"Specifically, the emails advertise and provide links to the following websites owned by Alcuda: BeDiscreet.com, FreeSexMatch.com, GetAnAffair.com,  HornyAsia.com, HornyPlumps.com, IWantU.com, IWantUBBW.com, IWantUMILF.com, MaritalHookup.com, MatureXMatch.com, MeetDivorced.com, MILFBerry.com, MyBBWMatch.com, PassionMature.com, SaucySingles.com, SaucySinglesLink.com, Shagaholic.com, SinfulMates.com, SugarBBW.com [and] UpForIt.com," ZooBuh said in the suit.

"[Alcuda] does not disclose that the messages are not from actual users. Rather, Alcuda hides the truth by creating fictional user profiles and sending automated messages to potential users to deceive them into paying subscription fees to join the websites and to upgrade their free user accounts."

ZooBuh is seeking a restraining order against Alcuda, $4.5 million in damages for violations of five sections of the CAN-SPAM Act and attorneys fees.

It is not the first CAN-SPAM suit to be waged by ZooBuh. The service provider has waged six other lawsuits in recent years over alleged CAN-SPAM violations against Smoke Freely, Better Broadcasting, Smokeless Cigarette, Clickbooth and Millionaire Network, as well as one suit targeting Alcuda-operated Cupid PLC and others, including eMarketCoupons.com, FTD, LoanOnMyAuto.net, Campaign Heroes, Scoop Interactive, Thompson Cigars, Triangle Media Corp., WebCashKing.com and Zeus Media.

An Alcuda spokesman declined comment to XBIZ on the lawsuit. The company, he said, has not yet been served with the complaint.

View CAN-SPAM lawsuit

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Elly Clutch, Girthmasterr to Host 2026 XMA Creator Awards

XBIZ is pleased to announce Elly Clutch and Girthmasterr as co-hosts of the 2026 XMA Creator Awards, presented by premium creator platform Fansly.

FSC: TAKE IT DOWN Act Provisions Take Effect May 19

The Free Speech Coalition has issued a reminder notice that the notice-and-removal requirements of the federal TAKE IT DOWN Act will go into effect on May 19.

Venus Berlin Joins ASACP as Media Sponsor

Venus Berlin has signed on as an in-kind media sponsor for the Association of Sites Advocating Child Protection (ASACP).

XBIZ Miami's Host Hotel Sold Out; Additional Hotel Added

Guest rooms at XBIZ Miami’s exclusive conference venue, Goodtime Hotel in South Beach, are now completely sold out.

Penthouse Wins Trademark Infringement Case Against Fraudulent Domain

The World Intellectual Property Organization (WIPO) has ruled in favor of Penthouse World Media in a case against a website using an infringing domain.

'Collective Corruption' Relaunches Through PAYSITE

Fetish and BDSM membership site Collective Corruption has relaunched through PAYSITE.

RocketGate Taps Joël Drapeau for Senior Account Executive Role

Payment processing company RocketGate has hired industry veteran Joël Drapeau as its new account executive for business development and client relations.

VR Reloaded: Inside the Next Era of Immersive Adult Entertainment

For years, virtual reality in adult entertainment hovered somewhere between “quirky novelty” and “exciting promise of things to come.” While the technology hinted at a radically different way to experience erotic media, early experiments often required bulky headsets, complicated downloads, and production techniques that weren’t yet quite up to the task.

Pineapple Support Names Ocean Hanx Brand Ambassador

Pineapple Support has named creator Ocean Hanx as its newest brand ambassador.

Meta Restores Playboy Germany Facebook Page After Court Order

The Facebook page of Playboy Germany, the German-language edition of the magazine, is now back online after a two-month suspension by Meta, following an order by the Düsseldorf Regional Court.

Show More