CAN-SPAM Suit Targets Adult Dating Site Operator

SALT LAKE CITY — One of the Internet's largest dating site conglomerates has been hit with a federal lawsuit alleging that it violated the Controlling the Assault of Non-Solicited Pornography And Marketing Act (CAN-SPAM) of 2003.

Alcuda Ltd. of Edinburgh, Scotland, has been sued by ZooBuh, a safe email service for children, over claims that it spammed thousands of kids with links to adult-themed dating websites, crashing its servers, spiking bandwidth and impeding its growth and profitability.

Zoobuh said that beginning in October 2012 and to the date of the complaint that it received 20,000 email messages sent and initiated by the defendants collectively.

The Salt Lake City-based service provider, which serves 44,000 customers via an 18-server network, said in the suit that at least 17,000 can be pinpointed to Alcuda.

ZooBuh said that its customers who click on the hyperlinks in the spam messages were ultimately directed to various adult dating websites, some that included "exposed breasts, genitals and/or pubic area of persons, and/or actual or simulated sexual acts."

"Specifically, the emails advertise and provide links to the following websites owned by Alcuda: BeDiscreet.com, FreeSexMatch.com, GetAnAffair.com,  HornyAsia.com, HornyPlumps.com, IWantU.com, IWantUBBW.com, IWantUMILF.com, MaritalHookup.com, MatureXMatch.com, MeetDivorced.com, MILFBerry.com, MyBBWMatch.com, PassionMature.com, SaucySingles.com, SaucySinglesLink.com, Shagaholic.com, SinfulMates.com, SugarBBW.com [and] UpForIt.com," ZooBuh said in the suit.

"[Alcuda] does not disclose that the messages are not from actual users. Rather, Alcuda hides the truth by creating fictional user profiles and sending automated messages to potential users to deceive them into paying subscription fees to join the websites and to upgrade their free user accounts."

ZooBuh is seeking a restraining order against Alcuda, $4.5 million in damages for violations of five sections of the CAN-SPAM Act and attorneys fees.

It is not the first CAN-SPAM suit to be waged by ZooBuh. The service provider has waged six other lawsuits in recent years over alleged CAN-SPAM violations against Smoke Freely, Better Broadcasting, Smokeless Cigarette, Clickbooth and Millionaire Network, as well as one suit targeting Alcuda-operated Cupid PLC and others, including eMarketCoupons.com, FTD, LoanOnMyAuto.net, Campaign Heroes, Scoop Interactive, Thompson Cigars, Triangle Media Corp., WebCashKing.com and Zeus Media.

An Alcuda spokesman declined comment to XBIZ on the lawsuit. The company, he said, has not yet been served with the complaint.

View CAN-SPAM lawsuit

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

JustFor.fans Launches 'JFF Create' iPhone App

JustFor.fans (JFF) has launched its new iPhone creator management app, JFF Create.

ShootXEvents Joins ASACP as Media Sponsor

ShootXEvents has signed on as an in-kind media sponsor for the Association of Sites Advocating Child Protection (ASACP).

Pornhub Unblocks UK Users on iOS Devices, Citing Apple AV Effectiveness

Pornhub parent company Aylo on Tuesday announced that users in the United Kingdom will once again be able to access the popular site if they are using Apple devices and have confirmed their age through Apple’s U.K. age-verification process.

North Carolina Weighing Tax on Brick-and-Mortar Sales of Adult Material

The North Carolina state legislature is considering a bill that would impose a new 10% tax on adult material sold by physical retailers in the state.

FSC Launches 'Know Your Rights' 1st Amendment Resource Page

The Free Speech Coalition (FSC) has launched "Know Your Rights," a resource page detailing First Amendment protest guidelines.

Utah VPN Rule for Adult Sites Takes Effect This Week

A new law in Utah comes into force Wednesday, making adult websites liable if minors in the state circumvent geolocation efforts to bypass age verification.

UPDATED: Court Approves Class Action in Labor Claims Against VMG

A U.S. district court has granted class certification in a civil lawsuit filed against Vixen Media Group (VMG) by retired performer Kenzie Anne, making it possible for additional performers to join in a class action against the company.

Brazil Invites Public Input on Guidelines for New Digital Law

Brazil’s National Data Protection Authority (ANPD) is soliciting public comments to help improve interpretation and application of the country’s Digital Statute for Children and Adolescents (Digital ECA), which requires adult websites to age-verify users located in Brazil.

X3 Expo Unveils Euro All-Stars for Inaugural Amsterdam Edition

X3 Expo, Hollywood's premier adult entertainment expo, makes its European debut at Passenger Terminal Amsterdam Sept. 11-12, bringing together fans, creators, and industry insiders for the Continent’s largest assembly of adult entertainment stars, alongside a dazzling lineup of attractions spotlighting the cutting edge of modern media and pleasure tech.

2026 Pornhub Awards Nominees Announced

The list of nominees has been revealed for the eighth annual Pornhub Awards, presented by gaming platform 1win, which will be held May 27 in Los Angeles.

Show More