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Articles by Melinda DeSeta

opinion

How to Establish a Go-To Brand for Sexual Wellness Consumers

Recently I was asked, “How do you get your clients to open up and talk about their sexual challenges?” I’m going to let you in on my response.

Melinda DeSeta ·
opinion

How to Stimulate Customers' Minds and Bodies — and Your Retail Sales

With sex toys getting increasing media attention, and the topic of masturbation commonly entering mainstream conversation, more and more people are prioritizing pleasure.

Melinda DeSeta ·
opinion

Why Sexperts Recommend App-Controlled Toys

One thing that people have learned through this pandemic is that physical distance does not have to be reflective of emotional distance.

Melinda DeSeta ·
opinion

Retailer Tips for Flourishing Springtime Sales

As winter turns to spring, and the weather gets a little hotter, people get a lot steamier.

Melinda DeSeta ·