ExoClick
Mobile Erotica Market Matures In Europe
Europe has long been on the cutting edge of mobile/wireless technology. When consumers in other parts of the world believed that mobile devices were strictly for making phone calls, Europeans were also mobile devices for everything from checking Real Madrid and Manchester United scores to getting weather forecasts to consuming adult entertainment.
ExoClick Introduces New Client Security Measures
ExoClick on Wednesday announced the introduction of new security measures to protect its clients accounts on the company's Admin Panel.
ExoClick Launches 2 New Desktop Ad Formats
ExoClick today announced that it has introduced two new desktop ad formats: Sticky Banners and a Notification Bar.
ExoClick Updates API Platform
ExoClick today announced that it has updated it's platform API to version 1.1.
Mobile Traffic Is Now About More Than Just Direct Clicks
When mobile first started to find its way onto the landscape of the adult online industry, some companies reacted quickly and profited greatly. Others were slower to move forward, while many seemed to stay stuck in an earlier era pretending that desktops would remain dominant forever.
ExoClick Introduces Keyword, Flexible IP Ranges Targeting
ExoClick today introduced Keyword amd IP Ranges targeting features for advertisers in its Admin Panel.
The Smartphone Explosion
If the history of the adult entertainment industry has taught us one thing above all else, it is that there is no room for being complacent when it comes to technology.
ExoClick Donates to Syrian Refugee Relief Fund
Ad network ExoClick said today that it has made a substantial donation to Save the Children's “Syrian Children's Relief Fund” to aid the plight of the current refugee crisis.
European Business Awards Names ExoClick as a 'National Champion'
ExoClick today announced that it has been named as a “National Champion” for Spain in The European Business Awards, a prestigious annual competition supported by businesses leaders, academics, media and political representatives from across Europe.
ExoClick Advises Advertisers to Stop Using Flash Ads, Embrace HTML5
ExoClick on Tuesday said that it is advising advertisers to abandon Flash ads in the wake of Google's announcement that it plans to halt all Flash ads by default in Chrome.
A Look at Ad Networks
When ad networks started surfacing in the adult industry nobody knew quite what to make of them. At that time most webmasters were either affiliate program owners, affiliate webmasters, or both. Gradually, as an increasing number of affiliate programs adopt an invite-only policy and smaller affiliates are unable to get top tier payouts for ...
SEO Trends: The Game Has Changed
There used to be a time when webmasters could simply look up the page rank of any website, see what Google thought of it and buy backlinks on the footer of pages with a guaranteed bang for their buck.
Looming on the Horizon: Traffic Experts Discuss Emerging Trends
It’s often said that traffic is king, but that statement only becomes useful in the context of a discussion about the best ways to acquire traffic. Knowing how valuable it is doesn’t earn you anything, unless you also know where to get it, how to acquire it and the best ways to monetize it as well.
Traffic Patterns: Optimizing Retargeting
ExoClick was the pioneer in offering traffic retargeting in the adult space. So, what exactly is it? How does it work? What are the differences between positive, negative and personalized retargeting? How can you maximize the effectiveness of your retargeting campaigns and ensure long-term customer engagement, retention and repeat purchases?
ExoClick Signs Exclusive Ad Spot Deal With Bongacams
ExoClick today announced that it has signed an exclusive deal with live cam site Bongacams.com.
ExoClick Signs Mobile Deals With 4Tube, PornTube, PornerBros
ExoClick today announced that it has signed exclusive deals with adult sites 4Tube, PornTube and the newly revamped PornerBros.
Exec Seat: Q&A With ExoClick's Giles Hirst
ExoClick’s Giles Hirst is the consummate brand manager. He’s a veteran at what he does and has given ExoClick the right (pardon the pun) click to make it resonate with current and potential customers.
Apple Plans Ad-Blocking Feature for iOS9's Safari Browser
Apple, with its upcoming iOS9 operating system, is bringing new functionality that will enable developers to build extensions to block mobile web ads for its Safari browser.
ExoClick Expands Services to 10 New Territories
ExoClick today announced that it has further increased its mobile carrier targeting in 10 key territories in Europe, Latin America, and Asia.
Traffic Clicks: Making the Right Targeting Decisions
According to Juniper Research, the global carrier billing market was worth around $4 billion in 2014 and it is predicted to rise to $13 billion by the end of 2017. ExoClick recently updated the mobile carrier targeting feature on its platform so advertisers can now target hundreds of more carriers worldwide, opening the door to mobile carrier billing.