“Certain retailers have asked us repeated for bisexual content and there’s not enough new product out there, so we decided that that might be the way to focus this line,” a Hermes spokesperson told XBIZ.
The company will release six bisexual titles a year and also will focus on two new gay lines, aimed at the black and athletic niche markets. In total, the company will produce 24 titles a year.
“We’re not here to compete with COLT, Hot House or Channel 1, nor do we expect to overtake those specializing in foreign-shot or black features,” the spokesperson said. “But we found that there is a shortage of mid-market product, especially bisexual, and we hope to fill that gap.”
“Together Bi Chance” will be available in July. For wholesale sales information, contact firstname.lastname@example.org.