Antitrust Experts Eye Adobe Purchase of Macromedia

PALO ALTO, Calif. — Federal regulators are holding up Adobe’s proposed acquisition of Macromedia by requesting additional information and market studies to determine if the companies’ merger violates the Sherman Antitrust Act.

The planned purchase, announced in April and valued at $3.4 billion, would bring under one roof — cumulatively called Adobe — the immensely popular graphics, portable document format (PDF) and web-design capabilities of the two Northern California companies.

It also raises speculation about unfair market domination, despite what both Adobe and Macromedia call a “routine” second request for information from the Department of Justice.

Adobe chose to bid on Macromedia because many of the two companies’ products overlap in scope, and because they were both facing increased competition from open source providers. In addition, Microsoft recently unleashed a beta version of its own Adobe Illustrator-like vector graphics program, code-named Acrylic.

"It's not unusual to see a second [DOJ] request in cases where the parties serve the same market, especially in software," said Connie Robinson, an antitrust lawyer at Kilpatrick Stockton.

"Unlike a widget, where you can see it and touch it, software is harder to get your hands around and understand," she said.

Spokespeople for Adobe have speculated that any possible legal challenge will not keep the company from finalizing the purchase of Macromedia some time in the fall.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

AEBN Reveals Ariel Demure as Top Trans Star for Q3 of 2026

AEBN has named its top trans stars for the third quarter of 2026, with Ariel Demure landing atop the leaderboard.

Porn Piracy: How AI Is Transforming Content Theft and Protection

Gone are the days when the word “pirate” primarily conjured images of clever scoundrels like Captain Jack Sparrow, swaggering across the high seas in search of gold and jewels. Today’s most prolific pirates operate in the darkest corners of the internet, armed with bots, scrapers and generative AI.

Playhaus Network Launches Podcast Platform Through PAYSITE

Entertainment website The Playhaus Network is launching its new podcast platform through PAYSITE.

Sportsheets Wins Trademark Infringement Case Against Copycat Website

The World Intellectual Property Organization (WIPO) has ruled in favor of adult brand Sportsheets in a case against a copycat website using an infringing domain.

Kylie Rocket, Derek Kage Cap AEBN's Top Stars for 3rd Quarter of 2026

AEBN has revealed its most popular performers in straight and gay theaters for the third quarter of 2026.

JustFor.fans Launches Android Version of 'JFF Create' Mobile App

JustFor.fans (JFF) has rolled out an Android-compatible version of its creator management mobile app, JFF Create.

Kink.com Wins Trademark Infringement Case Against Copycat Website

The World Intellectual Property Organization (WIPO) has ruled in favor of Kink.com in a case against a copycat website using an infringing domain.

On-Chain JAV Distribution Platform 'HandSome' Goes Live With Open Beta

Fukuoka tech firm Fidem has officially rolled out an open beta version of HandSome, a new Japanese Adult Video (JAV) content distribution platform built on blockchain technology.

Arcom Investigates MYM Over SREN Compliance

French media regulator Arcom is investigating creator platform MYM to determine whether the site may have violated age assurance rules and/or other requirements of France’s Security and Regulation of the Digital Space (SREN) law.

England, Wales to Enforce 'Extreme' Content Laws Starting Nov. 6

England and Wales will begin enforcing new laws criminalizing depictions of “non-fatal strangulation,” as well as sexual content in which adults portray underage characters, starting Nov. 6, the U.K. Ministry of Justice announced Friday.

Show More