‘Do Not Email’ Ban Takes Effect July 1

SALT LAKE CITY, UTAH – A new law barring unsolicited commercial email to children will take effect in Michigan and Utah starting July 1, the U.S. Department of Labor announced.

The Children’s Protection Registry Act states that no person may send, cause to be sent, or conspire with a third party to send a communication to a registered email address, domain, fax number, wireless number, or instant message identifier that belongs to someone under the age of 18.

Similar to a “Do Not Call List,” the ban pertains only to email addresses that are registered with Michigan’s Department of Labor and Economic Growth, or Utah’s Division of Consumer Protection. The law protects those registrants from receiving unsolicited email content that advertises a product or service, provides a link to an advertisement, or contains material that is considered harmful to minors. The law specifically targets alcohol, tobacco, gambling, prescription drugs and adult material.

Violators could face steep fines and possible jail time, the law states, although Internet service providers that transmit email messages are exempt from liability.

Opponents of the new law, which includes the Electronic Frontier Foundation, are warning email companies to check their email lists against both state registries every month, or refrain from sending any message that even remotely falls under the terms outlined.

"I remain shocked that all the state email laws have not been struck down on Commerce Clause grounds," Brad Templeton, chairman of the board of the EFF, said.

Registrants must be registered for more than 30 days before the law protects them. Individuals can register any email address, fax number, wireless contact information, or instant message identifier to which a minor may have access. Schools and other child-focused organizations can register entire domains.

Registrants are required by the Departments of Labor in both states to provide their names, phone numbers, dates of birth, and mailing addresses with a registry limitation of up to 15 children.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

VirtualRealPorn Launches New WebXR Site

VirtualRealPorn has officially launched its new site, powered by Web Extended Reality (WebXR).

'MyAsianGFs' Launches Through Paysite.com

MyAsianGFs.com has officially launched through Paysite.com.

Corey Silverstein to Host Webinar on North Carolina Age Verification Thursday

Adult industry attorney Corey D. Silverstein has announced his latest "Legal Impact" webinar, titled "North Carolina AV Law — Content Creation Issues," to livestream Thursday at 4 p.m. (EST).

Ofcom Fines 8579 LLC $1.8 Million for AV Noncompliance

U.K. media regulator Ofcom on Monday imposed a fine of 1.35 million pounds (more than $1.8 million) against adult site operator 8579 LLC for failing to implement age checks as required for compliance with the Online Safety Act.

Pearl Industry Network Launches 'TrustLink' Creator Verification Platform

Trade group Pearl Industry Network (PiN) has launched TrustLink, its free creator verification platform.

UPDATED: Supreme Court Rejects Tariffs, Trump Responds

The U.S. Supreme Court on Friday ruled against the Trump administration’s sweeping tariffs, which have significantly impacted the pleasure industry, prompting the president to announce a new tariff strategy as a workaround.

FSC Updates Complaint in Tennessee AV Case, AG Motions to Dismiss

The Free Speech Coalition this week filed an amended complaint in its lawsuit challenging the Protect Tennessee Minors Act as unconstitutional, in response to which the Tennessee attorney general motioned for dismissal of the case.

Cherie DeVille Joins Woodhull Freedom Foundation 'Free Speech' Panel

Multi-XMAs winner Cherie DeVille will join the upcoming Woodhull Freedom Foundation panel series "Fact Checked by Woodhull," addressing free speech on Feb. 26.

Wisconsin AV Bill Moves Ahead, Minus Anti-VPN Provisions

The Wisconsin state Senate on Wednesday advanced a bill that would require adult websites to verify the ages of users, but approved an amendment striking proposed language that would have required sites to block virtual private network traffic.

Pineapple Support Introduces 'Wellbeing by PS' Service

Pineapple Support has debuted its new Wellbeing by PS service, providing mental health support packages for companies and agencies.

Show More