‘Do Not Email’ Ban Takes Effect July 1

SALT LAKE CITY, UTAH – A new law barring unsolicited commercial email to children will take effect in Michigan and Utah starting July 1, the U.S. Department of Labor announced.

The Children’s Protection Registry Act states that no person may send, cause to be sent, or conspire with a third party to send a communication to a registered email address, domain, fax number, wireless number, or instant message identifier that belongs to someone under the age of 18.

Similar to a “Do Not Call List,” the ban pertains only to email addresses that are registered with Michigan’s Department of Labor and Economic Growth, or Utah’s Division of Consumer Protection. The law protects those registrants from receiving unsolicited email content that advertises a product or service, provides a link to an advertisement, or contains material that is considered harmful to minors. The law specifically targets alcohol, tobacco, gambling, prescription drugs and adult material.

Violators could face steep fines and possible jail time, the law states, although Internet service providers that transmit email messages are exempt from liability.

Opponents of the new law, which includes the Electronic Frontier Foundation, are warning email companies to check their email lists against both state registries every month, or refrain from sending any message that even remotely falls under the terms outlined.

"I remain shocked that all the state email laws have not been struck down on Commerce Clause grounds," Brad Templeton, chairman of the board of the EFF, said.

Registrants must be registered for more than 30 days before the law protects them. Individuals can register any email address, fax number, wireless contact information, or instant message identifier to which a minor may have access. Schools and other child-focused organizations can register entire domains.

Registrants are required by the Departments of Labor in both states to provide their names, phone numbers, dates of birth, and mailing addresses with a registry limitation of up to 15 children.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

BranditScan Rolls Out 2 New Platform Features

BranditScan has introduced its new Traffic Optimization and Doxing Protection features for creators.

NMG Management Partners With Cosplayground to Scale Distribution

NMG Management has partnered with Cosplayground to expand the studio’s digital distribution and licensing operations.

Dreamcam Rolls Out 'Voice Translator AI'

Dreamcam has introduced a Voice Translator AI to its livestreaming platform.

UK Government May Limit 'Step' Porn Ban With New Amendments

The U.K. Ministry of Justice on Friday revealed new government amendments to the pending Crime and Policing Bill, potentially limiting a pending ban on “step” content to apply only if adult performers role-play as minors.

Arizona Senate Removes 'Catch-22' Provision From Consent Bill

The Arizona State Senate has amended a bill that would impose new requirements for adult content uploaded online, removing a seemingly contradictory provision that could have effectively made it impossible for adult sites to operate in the state.

Climaxx Media Launches Networking Platform

Climaxx Media has officially launched its new networking platform.

Italian Court in Aylo Case Limits International Reach of AV Rules

An Italian administrative court has ruled that Italy’s recently-enacted age verification rules for adult content may not currently be enforced against sites based in other EU member states, pending further procedural action under the EU’s Directive on Electronic Commerce.

OCC, FDIC Prohibit Use of 'Reputation Risk' by Regulators

The Office of the Comptroller of the Currency (OCC) and the Federal Deposit Insurance Corporation (FDIC) on Tuesday issued a final rule codifying the elimination of ‘reputation risk’ as a criterion in their supervision of financial institutions.

Wisconsin Governor Vetoes Age Verification Bill

Gov. Tony Evers on Friday vetoed AB 105, an age verification bill that would have allowed anyone to sue adult content providers for damages over alleged failure to age-verify users in Wisconsin, with penalties of up to $10,000 per violation.

FSC Releases Statement on Wisconsin Governor Vetoing AV Bill

The Free Speech Coalition has released a statement on Wisconsin Governor Tony Evers' veto of the state's age verification legislation.

Show More