FalconBucks Hires Holly Ruprecht as Director of Affiliates

Bob Preston
SAN FRANCISCO — Bringing with her a strong network of connections in the gay adult business, industry veteran Holly Ruprecht has joined FalconBucks.com as its director of affiliates.

Ruprecht will be FalconBucks' first dedicated affiliate liaison, and besides working with webmasters, she told XBIZ she plans to revamp the FalconBucks program.

"Some affiliate programs have been a little slow in catching up with the learning curve," she said. "I want to help us make more content aimed at webmasters."

Ruprecht explained that Falcon's focus on full-length movies sometimes makes it difficult for webmasters to promote. She plans to change that by offering more easy-to-digest content.

"We will create any content a webmaster needs," she said, adding that if webmasters need a selection of free-hosted galleries to promote, they need only call or email her, and Falcon will build customized content for them.

Ruprecht's resume includes stints at Naked Sword and Cybersocket — jobs she credits for helping her build a respected reputation in the GLBT market — as well as her most recent gig at billing services company Epoch.

She praised Falcon's high-profile brand name.

"I'm ecstatic to be working with such a powerhouse brand," she said. "Everybody knows this brand, gay or straight."

Ruprecht can be reached via email at Holly@FalconStudios.com or by phone at (310) 425-6036.