New features include locking buckles, lettering, studs and attachments, which can be used to make a one-of-a-kind accessory.
Customers also can choose from a variety of stitching options, faux gemstones and black anodized hardware, as well as 20 types of outer covering, 21 styles of inner lining (including sheepskin) and matching custom-made cuffs.
The site features a consumer forum where members of the “collar community” can network, share ideas and socialize.
“One of the most flattering things is the dedication our members have to the forum,” Collar Factory web designer Megan Driscoll said. “They share pictures of their collars and just generally gush about the gorgeous collars we’ve made to order.”
Driscoll also said that the company encourages site users to send requests for custom features that may not be available on the website.
“We’re always open to special requests, even if you can’t build it through the customizer,” she said. “Please contact us, and we’ll work with you to build your dream collar or cuff.”
All accessories from CollarFactory.com are manufactured by hand in the U.S.