Adam & Eve Store Can Stay in Florida

O’NEIL, Fla. – Adam & Eve’s store in Nassau County, the subject of community debate since before its opening in February, can stay in the unincorporated area of O’Neil, despite recent county regulations.

The store, which sells novelties, videos, lingerie and products from its own catalogue, was “grandfathered in” around regulations adopted last week prohibiting adult-oriented businesses from locating in certain areas.

The ordinance also requires employee background checks and prohibits the sale of alcohol and the display of live nudity.

The Adam & Eve store, which is the first of the North Carolina company’s franchises anywhere, neither displayed live nudity nor sold alcohol in this small community north of Jacksonville. First Amendment attorney Lawrence Walters told XBiz, “The religious right fought hard to stop the store from opening, but we prevailed in the end.”

Walters described the subsequent adoption of regulations as being tacked on.

“The community had no rules in place about adult businesses, and they could not make the recent ordinance retroactively applicable," he said.

Walters said he had been physically threatened during the public hearings, in which the store was described by religious leaders as “the serpent which needed to be driven from the garden of Nassau County,” but was encouraged that “pro-First Amendment protesters” countered the picketing of the store and would often give the store extra business.

“You had people coming in to buy things to spite the (anti-Adam & Eve) protesters,” he said.

Walters said that despite the protests, Adam & Eve’s choice to locate its first store in Nassau County was a business decision based on the large number of orders it received from the area.

Opponents of the store claim the ordinance, though it did not prevent the establishment from opening or continuing, was a victory for the town in that it makes it more difficult for adult businesses to locate in Nassau County.

“This is not over with," Robert Goyette, pastor of Living Waters World Outreach Center, said. "The county has done its part, but the people who opposed it still feel that way about this kind of business. It's not about the people who run it, it's about the nature of the business and what it brings into the community."

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Paradise to Host 'Happy Hour' Event at XBIZ Expo

Paradise Pleasure Products will host a special Happy Hour event during XBIZ Expo 2026.

Florida Attorney General Dismisses AV Suit Against Segpay

The Florida attorney general’s office on Monday agreed to dismiss claims against payment processor Segpay in a lawsuit over alleged noncompliance with the state’s age verification law.

Charlotte Sins Fronts Latest From Pure Taboo

Charlotte Sins stars with Tyler Cruise in the latest release from Pure Taboo, titled "Camgirl’s Dilemma."

Taylor Vixxen Stars in Latest From MYLF

Taylor Vixxen stars with Dorian Del Isla in the latest release from MYLF, titled "Lifeguard on Booty."

Sid Knox Reflects on 3 Decades of Craft and Keeping It Fun

Sid Knox is marking his 30th year in the industry. Asked what he enjoys most about his work, the prolific producer/director says it’s the process of creating something with like-minded people.

Fleshlight, Ricky's Room Team Up to Launch New Product Line

Fleshlight and Ricky's Room have partnered to launch the new Fleshlight x Ricky's Room collection.

VVD Debuts 'Rider Desire Black' Sex Machine

Pleasure brand VVD has introduced its limited edition Rider Desire Black sex machine.

Hazel Grace, Amari Anne Lead Christmas-Themed Release From West Coast Productions

Hazel Grace and Amari Anne, and Dick Dealer Don star in a Christmas-themed release from West Coast Productions, titled “Big Dick For Christmas.”

Jonni Darkko Drops New Evil Angel Release With Alexis James

Alexis James stars with Rob Piper in a new Jonni Darkko-helmed Evil Angel scene.

Show More