Olsen succeeds longtime Sin City GM Scott Justice.
“Being so deeply involved in the workings of this company over the last few years has given me a bird’s eye view of the daily necessities and stresses of operating one of porn’s most successful enterprises,” Olsen said. “I am beyond excited at being given the opportunity to help transform Sin City from a premiere DVD company into a premiere multimedia company as our industry struggles to adapt to the rising challenges that new technologies increasingly bring.”
Sales duties will continue to be handled by National Sales Manager Brett Reisner and his primary sales associate, Stefany Zelaya.
“Everyone is excited by the changes happening inside the company right now,” Reisner said. “Expect to see great things from Sin City and Mayhem in 2008.”
Sin City’s video lineup includes Sin City Ultra, Sin City Teen and Mayhem XXX lines. The company produces videos in a wide variety of niches in the gonzo and vignette markets.
For more information on Sin City and Mayhem XXX, visit SinCity.com, which contains news, press releases, photos, trailers and video-on-demand.