Adventure Industries to Exclusively Distribute HARD, Pure Passion

HIGHTSTOWN, N.J. — Lifestyle Ventures, developers of the Pure Passion and HARD products, has signed Adventure Industries as exclusive distributor of the orgasm-enhancing supplements.

Lifestyle CEO John McDonald said that Adventure has shown over the past year that it deals honestly and fairly with other distributors, and he knew he wanted the company to be in charge of two of Lifestyle's popular products.

“We are very happy to have a company as professional and reliable as Adventure Industries to be our master distributor for North and South America," McDonald said. "Adventure has shown over the course of the last 12 months to continue to support distributors to gain market penetration for Pure Passion and now HARD.”

The Pure Passion orgasm enhancer has been repacked for more shelf appeal, but its ingredients remain unchanged.

HARD made its official market debut at last year's STOREROTICA show, and McDonald said it already is taking the market by storm. The sexual enhancer is meant to deliver longer-lasting erections and increased libido without dangerous side effects found in other similar pills.

For more information, call (800) 999-2483, ext. 240, or email sales@funadv.com.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

A Look at the Latest Trends in Pleasure Products

Pleasure brands, retailers and distributors with their finger on the pulse of the market are sharing their observations on the latest trends from the past year that are driving sales.

Blush Expands 'Anal Adventures' Collection

Blush has introduced X-Large Anal Beads from its Anal Adventures Collection.

Xgen Debuts '4Play' Collection From Bodywand

Xgen Products has introduced the new 4Play collection of clitoral stimulators from its Bodywand line.

Lovense Debuts 'Fizz' Stimulator

Lovense has introduced its new Fizz dual-head clitoral stimulator.

SinParty Integrates Honey Play Box's Vibe-Connect Camming Tools

Cam platform SinParty has partnered with Honey Play Box to integrate the pleasure brand’s Vibe-Connect interactive camming software, allowing creators to engage fans and generate revenue through connected toys during and beyond livestreams.

Hankey's Toys Debuts DiYardieULuv2H8 Silicone Lifecast Dildo

Mr. Hankey's Toys has introduced its newest silicone lifecast dildo, modeled on the anatomy of creator DiYardieULuv2H8.

Blush Expands 'Avant' Line

Blush has introduced two new dildos from its Avant Collection.

Male Power Expands 'Sassy Lace' Collection

Male Power has expanded its new Sassy Lace collection of men's underwear.

Adam & Eve, We-Vibe to Launch Pop-Up Tour

Adam & Eve and We-Vibe have partnered for the nine-city “Experience an Ourgasm” pop-up tour, kicking off July 18.

Salorein Debuts 'Sabrina' Suction Torso

Pleasure brand Salorein has released its new "Sabrina" suction torso.

Show More