Sponsored by XBIZ and XFANZ, attendees filed into the main arena from the show floor clutching gift bags and goodies picked up at exhibitor booths and crammed like sardines in front of the stage anxiously awaiting Snoop's entrance.
Particularly excited fans passed the time performing original dance moves for each other on the show floor.
Then, to the crowd's delight, Snoop walked onstage holding a blinged-out microphone and wearing his dancing shoes and jumped right into his set by performing two new songs to peak everyone's interest.
He then asked the crowd, "Who's been a Snoop fan for 10 years?" and proceeded to launch into a medley of classics, including the universal hit "Who Am I? (What's My Name)" and a tribute to late rapper Tupac Shakur.
Keeping the tempo up, Snoop performed instantly recognizable hits "P.I.M.P.," "Drop it Like It's Hot" and "I Wanna F*** You." Two jumbo screens on either side of the stage showed the crowd his trademark facial expressions and fancy footwork – reportedly referred to as "creep dancing" – as he switched from song to song.
And as a surprise for both Snoop and the audience, a cluster of well-endowed hip-hop models and dancers ran onstage to dance with him during "I Wanna F*** You" and delighted the crowd – and Snoop – with a graphic dance tribute to their backsides.
Pointing to an especially voluptuous woman, Snoop told the crowd, "If you got a backstage ass, you get a backstage pass," and promised the ladies entry into the VIP room after the show.
But before ending the gig, Snoop took time to speak to the crowd about The Healing Circle, the urban-violence-prevention charity that his free performance benefited. He urged the crowd to join together and do away with disagreements in a peaceful manner and to make the world a better place.
Snoop is scheduled to appear at tonight's Ball to judge a costume contest with adult performer Tera Patrick and radio/TV personality Danny Bonaduce.