Playboy Prime Debuts to Reach 18- to 34-Year-Olds

LOS ANGELES — Playboy TV has introduced Playboy Prime, a new prime-time format designed to appeal to the short-form preferences of 18- to 34-year-old male viewers, its key demographic.

The three-hour Playboy Prime bloc, which runs from 8-11 p.m. nightly, is made up of short five-to-13-minute long segments taken from Playboy TV programs including "Totally Busted," "Naked Happy Girls" and "Sexcetera." They are augmented by new segments including "The Playboy Radio Minute," uncensored video from the studios of Playboy's Sirius Satellite radio channel; "Hot Babes Doing Stuff Naked," from scenarios emailed from viewers including house cleaning, tennis playing, skeet shooting, mechanical bull riding and deep sea fishing; and "Playboy News."

"They're grouped into one-hour themes, with titles like 'Guns 'n' Poses,' 'Of Mice and Babes,' and 'It's a Nude, Nude, Nude, Nude World,'" Playboy publicist Matt Kalinowski told XBIZ.

A new comedy series, "Canoga Park," will premiere on the channel in November. It chronicles the misadventures of an adult film mogul and his crew as he dreams of producing the ultimate adult film blockbuster.

Following Playboy Prime at 11 p.m., Playboy TV's Playboy Late Night offers couples-oriented adult feature films, the Playboy TV-produced show "Naughty Amateur Home Videos," and a new short-form series from "Red Shoe Diaries" auteur Zalman King titled "Conversations with Women I Know… About Sex."

Playboy TV is owned and operated by Playboy Enterprises Inc. It operates the channels Playboy TV, Playboy en Espanol and Playboy HD, which are offered on pay-per-view and subscription VOD through cable, satellite and IPTV systems.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

West Coast Productions Debuts Cory Chase Showcase 'Unleashed Desires'

West Coast Productions has released its latest showcase title, "Cory Chase: Unleashed Desires."

Mayalynn Makes Her WIFEY Debut

Mayalynn has made her debut for Vixen Media Group studio imprint WIFEY, alongside her husband MrJax and Don Sudan.

Private Drops 'Pornstars Summer Getaway'

Private has released its latest title, "Pornstars Summer Getaway," directed by Xavi Rocka.

The End Is Coming: Pure Taboo Explores Post-apocalyptic Sex, Survival and Submission in 'The Doctrin

It's the end of the world as we know it, and Seth Gamble feels fine. On a scorching hot day in the remote mountains of Santa Clarita, Gamble is directing "The Doctrine," an ambitious post-apocalyptic drama for Adult Time's Pure Taboo label.

Avery Lust Leads Latest From TransAngels

Avery Lust stars with Jack Des Feux in the latest release from TransAngels, titled "Hung Waitress."

Emma Rose Toplines 'TS Girls Do It Best 4' From TransSensual

Two-time XMAs Trans Performer of the Year Emma Rose headlines "TS Girls Do It Best 4," from Mile High Media studio imprint TransSensual.

Serenity Cox, Eva Angelina Star in Latest From MILFY

Serenity Cox and Eva Angelina star with Sheem in the latest release from Vixen Media Group studio imprint MILFY, titled "Yes Captain."

Lumi Ray, Blake Blossom & Isa Bella Star in Latest From Bellesa Plus

Lumi Ray, Blake Blossom, and Isa Bella star in the latest release from Bellesa Plus, titled "The Girl They Both Wanted."Directed by Jacky St. James, the scene opens with Ray, on her birthday weekend, being reunited with sorority sisters Blossom and Bella.

Maddie Wren, Chanel Camryn Star in 'My Lesbian Masseuse 2'

Maddie Wren and Chanel Camryn star in the second volume of "My Lesbian Masseuse," from Girlfriends Films.

ERIKALUST Releases 'Squeaky Bed'

Venus Rey and Martin Grey star in the latest release from ERIKALUST, titled “Squeaky Bed,” directed by Rebecca Stewart.

Show More