Playboy Prime Debuts to Reach 18- to 34-Year-Olds

LOS ANGELES — Playboy TV has introduced Playboy Prime, a new prime-time format designed to appeal to the short-form preferences of 18- to 34-year-old male viewers, its key demographic.

The three-hour Playboy Prime bloc, which runs from 8-11 p.m. nightly, is made up of short five-to-13-minute long segments taken from Playboy TV programs including "Totally Busted," "Naked Happy Girls" and "Sexcetera." They are augmented by new segments including "The Playboy Radio Minute," uncensored video from the studios of Playboy's Sirius Satellite radio channel; "Hot Babes Doing Stuff Naked," from scenarios emailed from viewers including house cleaning, tennis playing, skeet shooting, mechanical bull riding and deep sea fishing; and "Playboy News."

"They're grouped into one-hour themes, with titles like 'Guns 'n' Poses,' 'Of Mice and Babes,' and 'It's a Nude, Nude, Nude, Nude World,'" Playboy publicist Matt Kalinowski told XBIZ.

A new comedy series, "Canoga Park," will premiere on the channel in November. It chronicles the misadventures of an adult film mogul and his crew as he dreams of producing the ultimate adult film blockbuster.

Following Playboy Prime at 11 p.m., Playboy TV's Playboy Late Night offers couples-oriented adult feature films, the Playboy TV-produced show "Naughty Amateur Home Videos," and a new short-form series from "Red Shoe Diaries" auteur Zalman King titled "Conversations with Women I Know… About Sex."

Playboy TV is owned and operated by Playboy Enterprises Inc. It operates the channels Playboy TV, Playboy en Espanol and Playboy HD, which are offered on pay-per-view and subscription VOD through cable, satellite and IPTV systems.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Going Deeper: Kayden Kross Launches Photo Book, Cultural Movement With DTLA Gallery Exhibition

The adult community is in full force at Wönzimer art gallery in downtown L.A. on Thursday night to support the launch of “Deeper,” Kayden Kross’ 448-page photography book, titled after the Vixen Media Group (VMG) studio imprint she founded and drawn from its expansive photo library.

Sage Pillar Makes Her WIFEY Debut

Sage Pillar has made her debut for Vixen Media Group studio imprint WIFEY alongside her husband Pierre and Chocolate Rod.

Sarah Arabic Leads Latest From Pure Taboo

Sarah Arabic stars with Joey Avalon in the latest release from Pure Taboo, titled "Every Two Hours."

Hope Heaven Crowned Newest 'Vixen Angel'

Vixen Media Group (VMG) has named Hope Heaven as its newest Vixen Angel.

Sabien DeMonia Makes Her Hentaied Debut

Euro XMAs winner Sabien DeMonia has made her debut for Hentaied alongside Dimitry Simonit in the latest installment of the series "Futanari-Dom," titled "Secret Side of Me."

Reborn Cinema Sets Sex and Storytelling to a Tropical Soundtrack

In Karim Z's imagination, it all started in Rio de Janeiro. There was sun, sand and plenty of skin. Beautiful people cavorted along the beach while the sounds of bossa nova, rock and electronic music washed over scenes of sex and excess. The performers would be Brazilian, the dialogue would be in Portuguese and music would drive the action as much as anything happening on screen.

Ravyn Alexa Makes Her Reality Kings Debut

Ravyn Alexa has made her debut for Reality Kings alongside Lucas Frost in the studio's latest release, titled "Inked and Oiled."

Yhivi Stars in Latest From Kink.com

Yhivi stars with director John Paul "The Pope" in the latest release from Kink.com, titled "Bound and Squirting."

TTS Expands Testing Coverage to 300 New Labs

Talent Testing Service (TTS) has expanded its coverage to 300 ARCPoint and Any Lab Test Now locations across the U.S.

Penny Barber Leads Latest From MYLF

Penny Barber stars with newcomer Vince Vicious in the latest release from MYLF.

Show More