U.S. Justices Won’t Hear Domain Name Battle

WASHINGTON — In a case of particular interest to webmasters, U.S. justices this week turned away a case filed by automaker Nissan Motor Co. over the domain names Nissan.com and Nissan.net.

The Japanese car giant had sued U.S. entrepreneur Uzi Nissan, who registered Nissan.com in 1994 for his computer hardware company, Nissan Computer. He also registered Nissan.net in 1996 for an Internet service provider he founded.

Nissan Motors sued him in 1999 for $10 million, claiming that the word Nissan is its registered trademark and that the company therefore has the exclusive right to use the name Nissan. The car giant also asked the court to transfer the domain names.

Uzi Nissan, an Israeli immigrant, rejected the car company’s allegations in the suit, arguing that Nissan is his family name and also the name of a month in Hebrew and Arabic.

Uzi Nissan also noted that Nissan Motors already owns and can use the domain name NissanMotors.com.

The case, decided without comment by U.S. justices, made its way to the 9th U.S. Circuit Court of Appeals, which decided that Nissan Motors’ claim was without merit.

The case first was considered in Los Angeles Superior Court, where a judge ruled that actions by Uzi Nissan didn’t act in bad faith — a factor weighed in federal anti-cybersquatting laws.

In November 2002, a Superior Court judge issued a permanent injunction, allowing Uzi Nissan to keep his domain names, but restricting the commercial advertising and anti-Nissan content that could be placed on the websites.

Uzi Nissan promptly appealed.

The 9th Circuit later ruled that Nissan Motors could not gain protection against any dilution of its trademark because Nissan Computer had made its first commercial use of the mark more than five years before Nissan’s trademark became famous in the United States. The court also said that Uzi Nissan can continue to link anti-Nissan websites.

On Monday, the U.S. Supreme Court dashed all possible hopes by Nissan Motors to appeal the domain-name case.

The case is Nissan Motor Co. vs. Nissan Computer Corp., No. 04-869.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

XBIZ 2027 Hotel Room Booking Now Open

Hotel booking is now open for XBIZ 2027, giving attendees the opportunity to secure their stay at the host venue, JW Marriott L.A. Live.

FSC Case Against Tennessee AV Law Can Go Forward, Court Rules

A U.S. district court on Tuesday denied the Tennessee attorney general’s motion to dismiss a Free Speech Coalition lawsuit challenging the Protect Tennessee Minors Act as unconstitutional.

AEBN Publishes Popular Searches for July, August

AEBN has published the top search terms for July and August from its straight and gay theaters in all 50 states and the District of Columbia.

2027 XMA 'Fan Favorite' Pre-Nominations Period Now Open

XMA event organizers have announced that the pre-nomination period for Fan Favorite categories for the January 2027 ceremony is now open.

California Legislature Passes Stricter UGC Rules for Adult Sites

A bill to impose tighter compliance standards for user-generated content (UGC) on adult websites has been approved by the California state legislature and now awaits the governor’s signature.

CollabGPS Rolls Out 'Verification Badge' Update

CollabGPS has launched a badge system for user verification.

X3 Amsterdam Imports Hollywood Glitz With Continental Style

A throng of fans from across Europe and around the globe descended on the Passenger Terminal building on Friday, eager to meet their favorite adult stars at the inaugural X3 Amsterdam fan expo.

California, Florida Reps File Latest Bill to Repeal Section 230

Two members of Congress on Thursday introduced new legislation to repeal Section 230 of the Communications Decency Act, which protects interactive computer services — including adult platforms — from liability for user-generated content.

Admaze Introduces Flat-Rate Media Buying for Publishers, Advertisers

Adult ad network and agency Admaze has introduced a flat-rate media buying model for publishers and advertisers.

Centro Launches Lifetime Revenue Share Affiliate Program 'CentroPulse'

Centro has launched CentroPulse, its new lifetime revenue share affiliate program for performance marketers, adult traffic affiliates, established webmasters, and sub-affiliate network operators.

Show More