The billboard, sponsored by Excitement Video, promotes free samples of two sexual enhancement products: Vigorect for men and the new Pure Passion for women.
“Pure Passion is great because it gets you really excited and it doesn’t irritate like (other products),” Tera said of the pleasure-enhancing women’s gel. “It’s always good to have extra clit stimulation.”
“Northbound drivers on I-95 can easily see the eye-catching billboard as they drive up into the northeast section of the city,” said John Paone, publicity and marketing manager for Pleasure Productions. “It’s a nice picture of Tera, and it should draw a lot of attention for Excitement Video and Pure Passion.”
“There’s tons of traffic; it’s a high-volume section of the highway,” said Excitement Video’s David Betesh, adding that Pure Passion and Vigorect are both doing well chain-wide, and harbor a large number of repeat customers.