Tenn.: Second Video Store Joins 1st Amendment Countersuit

MURFREESBORO, Tenn. — Two stores targeted by city officials for violating Murfreesboro's restrictions on "adults-only bookstores" are suing the city for violating their 1st Amendment rights.

In February, the city sued Raymond Vincent Bohannon, owner of adult store 21 Up Movies & More, for failing to comply with a new zoning ordinance passed that restricts adult bookstores to areas zoned "heavy industrial." The new ordinance defines adult-oriented businesses as having "more than 20 percent of the floor area, or more than 20 percent of the inventory by either units or value, or more than 20 percent of revenues, or a total inventory of more than 200 units" of books, magazines, films, DVDs or other merchandise "depicting, describing or relating to nudity, sexual conduct, sexual excitement or sadomasochistic abuse."

Bohannon filed a countersuit in Rutherford County Circuit Court on May 1, claiming the law is unconstitutional — and that even if it were not, his store should be grandfathered in because it was opened before the city changed its law. The countersuit also claims the law is too vague and restricts free speech.

Video Culture, a locally owned independent video store that has operated in the city for 12 years, joined the lawsuit on May 30. Video Culture was declared an "adults-only bookstore" after a Jan. 19 inspection showed the store to have more than 200 adult-themed videos, although the adult material makes up only 2 percent of the store's inventory. The store is in an area zoned "commercial local."

Shelley Justiss, Video Culture owner, said she was shocked that her business was being referred to as an "adults-only bookstore."

Both 21 Up Movies & More and Video Culture remain open, and no court date has yet been set in the case.

The countersuit states that the city's attempt to define an "adults-only bookstore" was underresearched and does not show that defining an "adults-only bookstore" as one with 200 or more units of sexually explicit material has any negative secondary effects.

The countersuit also states that the city’s new guidelines to define adult businesses are “arbitrary, unduly restrictive and not reasonably related to any legitimate purpose that would permit a municipality to classify or discriminate against a business based upon the content of movies rented or sold for viewing in the private homes of adult citizens.”

In 2005, Bohannon and his brother won a similar suit before the Tennessee Supreme Court after the city of Knoxville shut down their store, Fantasy Video. The U.S Supreme Court later declined to hear an appeal in that case.

The Tennessee court ruled that Knoxville's law restricting adult bookstores was too vague and it violated freedom of speech as guaranteed by both the U.S. and Tennessee constitutions.

Before Murfreesboro passed its law defining an adults-only business last September, the city's law contained language identical to the Knoxville law which was struck down by the Tennessee court.

Representatives of 21 Up and Video Culture were unavailable at press time.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

XBIZ Expo Kicks Off With Buzz-Filled Show Floor

The 2026 edition of XBIZ Expo officially kicked off Friday morning on the mezzanine level of the Loews Hollywood Hotel, where prominent buyers and sellers mingled in the hopes of closing deals.

Paradise Debuts 'Illumination' Line

Paradise Pleasure Products has introduced its new Illumination collection of pleasure products.

Orion Debuts New Styles From 'Svenjoyment' Line

Orion Wholesale has released four new styles from its Svenjoyment undergarment line.

Viben Acquires Get Lucky, Mini Halo Brands

Viben has acquired the Get Lucky and Mini Halo pleasure product brands.

Paul Reutershan Joins National Sales Team

Paul Reutershan has joined the sales team at National Distribution.

Starship Introduces New Wellness, Pleasure Product Lines

Starship has debuted its new On My Mind lubricant line and Devil Got Bound bondage collection.

Eldorado, Paradise Ink US Distro Deal for 'Art of Illumination' Collection

Eldorado Trading has inked an exclusive U.S. distribution deal with Paradise Pleasure Products for the new Art of Illumination collection of pleasure products.

Sliquid Expands Massage Oil Collection

Wellness brand Sliquid has introduced two new scented oils to its Massage collection.

Nexus Debuts 'Ascend' Rotating, Thrusting Massager

Nexus has introduced its new Ascend thrusting and rotating massager.

Lovense Debuts 1st 'AI Companion' Love Doll

Lovense has introduced its first AI Companion Doll at the 2026 Consumer Electronics Show (CES) in Las Vegas.

Show More