Adult Panel At Digital Hollywood

LOS ANGELES, Calif. – Strategic marketing, business development and digital media agency (THROB) has announced that president Katie Smith has produced, and will again moderate, an adult seminar for the Digital Hollywood conference to be held at the Loews Santa Monica Beach Hotel, from March 30 to April 1, 2005.

This marks the second year the prestigious trade conference addresses the adult-entertainment industry directly.

"We will focus more on what we do best, with the why and how explained," says Smith. "It is important for mainstream digital media executives to see the adult industry as a great source of information and possible collaboration. If they are open to the experience, they'll walk away from this seminar with fresh ideas and new, valuable contacts." Smith points out that the adult industry can also learn from the best practices of mainstream business. "This experience should work both ways. Each has something to learn and offer to the other. I highly suggest decision making executives from the adult industry attend this show."

Seminar attendees will learn how the adult industry optimizes content across multiple platforms such as the Internet, broadcast and mobile. Topics of discussion will include VOD solutions (downloads, PPV, PPM) and viral clips. Customer acquisition strategies, retention methods and up-and-cross-sell programs will also be covered.

Panelists include Ken Boenish, President, The Erotic Networks, Spike Goldberg, CEO, New Destiny Internet Group, Ron Jenkins, CEO, DHD Media, and Michael H. Klein, Executive Vice President, LFP Broadcasting LLC.

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