Playboy Attributes Rise in 4Q Profits to Internet, TV

NEW YORK – Playboy Enterprises reported $14.5 million in net profit for the fourth quarter 2004, compared to a $6.7 million loss in the previous year, returning the company to profitability, raisings the company's share price by 43 cents to $12.72, and outpacing analysts' forecasts.

Playboy attributes revenue growth to its U.S. and international television channels, website subscriptions, cable video-on-demand, satellite and overall lower programming amortization compared to the same time last year. Profits were also announced from the company's international wireless deals that feature Playboy content.

Playboy's holdings include Playboy magazine, adult cable TV channel Spice and a licensing business that markets the trademark Playboy bunny on clothing and other products.

"As a result of the solid performance in our key businesses and our improved financial position, we delivered on our 2004 projections and are well positioned for 2005," Playboy's CEO Christie Hefner said. "The year's results also benefited from lower interest expense due to the debt restructuring we completed last April."

Playboy's filing with the Securities and Exchange Commission reported an operating income for the 2004 fourth quarter of $13.6 million, up 54 percent from the $8.9 million recorded in the 2003 fourth quarter. However, Playboy's Licensing and Publishing Groups recorded lower quarter-over-quarter results, due to revenue and operating income generated in the 2003 fourth quarter, despite the company's 50th Anniversary and the sale of art, manuscripts and memorabilia, which generated $1.8 million of income.

For the overall year of 2004, Playboy reported net income of $10 million, compared to a 2003 net loss of $7.6 million, or $0.31 per basic and diluted share. Playboy's 2004 fourth quarter also included an insurance recovery of $5.6 million.

Playboy said it expects its earnings in 2005 to increase to around 40-45 cents per share.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Ricky's Room Signs Angel Youngs, Destiny Mira to 1-Year Deals

Angel Youngs and Destiny Mira have each signed non-exclusive, multi-scene contracts for one year with Ricky's Room.

Island Conference Joins ASACP as Media Sponsor

Island Conference has signed on as an in-kind media sponsor for the Association of Sites Advocating Child Protection (ASACP).

Lola Valentine Stars in Latest Installment of 'Out of the Family'

Lola Valentine stars with Leo Malone and Annie King in the latest installment of Adult Time series “Out of the Family,” titled “Never Have I Ever… Banged My Stepsis.”

Lexy Montana Makes Her Immoral Debut

Lexy Montana has made her debut for Immoral Productions, alongside Charlie Dean, Rob Hudson, and studio honcho “Porno Dan” Leal.

Sophia Locke Leads Latest Release From MonsterPorn

Reigning XMAs MILF Performer of the Year Sophia Locke stars with Ava Amira and Lana Smalls in the second installment of the MonsterPorn series "Harsh Punishment."

Brittany Andrews Stars in Latest From Elegant Angel

Brittany Andrews stars with Max Fills in the latest release from Elegant Angel, titled “Attachment Theory.”

Cali Caliente Makes Her Evil Angel Debut

Cali Caliente has made her debut for Evil Angel alongside director Richard Mann.

Alana Rose Makes Her TeamSkeet Debut

Alana Rose has made her TeamSkeet debut alongside Gigi Sweets and Tony Sting.

Elly Clutch, Girthmasterr to Host 2026 XMA Creator Awards

XBIZ is pleased to announce Elly Clutch and Girthmasterr as co-hosts of the 2026 XMA Creator Awards, presented by premium creator platform Fansly.

Lilly Bell Leads Latest From Blacked

2025 XMAs Girl/Girl Performer of the Year Lilly Bell stars with Jax Slayher in the latest release from Vixen Media Group studio imprint Blacked.

Show More