Yahoo Launches Mobile Search Interface

SUNNYVALE, Calif. – In yet another move to rattle the gilded cage of search king Google, Yahoo Inc. launched a mobile web search interface just a month after Google launched a similar service.

The announcement was released through the Yahoo Mobile division, which launched in 1999 in anticipation of a burgeoning mobile industry that has taken five years to manifest, but which some analysts say is the next uncharted territory for Internet giants like Google, Yahoo, Amazon and others.

Yahoo's mobile search tool is compatible with AT&T Wireless, T-Mobile, Verizon Wireless, Cingular and Sprint, and will only be available to U.S. customers during the initial rollout.

The mobile interface provides access to Yahoo Local, Image and Web search as well as stock quotes, sports scores, weather, maps and driving directions, the company said.

Additionally, the Yahoo Mobile service includes a mobile version of Yahoo Instant Messaging client and Yahoo Mobile Games. The service is currently being offered to users for free, but like many Yahoo services that began that way, a fee-based model could prove inevitable, depending on the popularity of the product.

"We think there are tremendous applications in mobile," said Doug Garland, senior vice president of Yahoo Mobile, adding that the software works on any color screen handset and can adjust to a computer key interface or numerical keypads.

The company also said that eventually Yahoo will consider tailoring Yahoo Mobile for GPS, but no plans have yet been announced.

The new Yahoo service shadows Google's search interface that allows people to use mobile phones or handheld devices to tap into Google's search engine via text messages or short message service (SMS).

Google also recently acquired satellite map firm Keyhole, which combines a multi-terabyte database of mapping data and images collected from satellites and planes and presents users with a digital image of a location request. Keyhole's three-dimensional software also gives users the option of zooming in to a location, tilting and rotating and exploring the entire area for parks, restaurants, ATM machines and the like.

There is some speculation that Google will soon incorporate Keyhole into a more complete mobile platform that will include the product's own search technology for finding addresses or businesses.

The terms of Google's acquisition of Keyhole were not disclosed by either company.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Brazzers Launches Model Management Division 'Brazzers Creator'

Brazzers has launched its new full-service model management division, Brazzers Creator, offering content management services across multiple platforms.

FTC Promises 'Vigorous' TAKE IT DOWN Act Enforcement

The Federal Trade Commission is warning platforms that the agency will strongly enforce the notice-and-removal requirements of the TAKE IT DOWN Act, which go into effect next week on May 19.

STD Hero Joins Pineapple Support as Sponsor

Better Life Science brand STD Hero has joined the ranks of over 70 adult businesses and organizations committing funds and resources to Pineapple Support.

2026 XBIZ Miami Speaker, Open-Floor Conversation Guide Lineup Announced

XBIZ is pleased to announce the release of the full speaker lineup for XBIZ Miami, the latest edition of the adult industry’s premier summer conference, set to take place May 11-14 at the Goodtime Hotel in Miami Beach.

2026 XBIZ Miami Conference Schedule Announced

XBIZ is pleased to announce the release of the full show schedule for XBIZ Miami, set to take place May 11-14 at the Goodtime Hotel in South Beach.

UPDATED: Utah VPN Rule Enforcement Paused in Aylo Lawsuit

Provisions of a new Utah law making adult websites liable if minors in the state circumvent geolocation efforts to bypass age verification, which were set to come into force on Wednesday, have been put on hold until Sept. 3.

JustFor.fans Launches 'JFF Create' iPhone App

JustFor.fans (JFF) has launched its new iPhone creator management app, JFF Create.

ShootXEvents Joins ASACP as Media Sponsor

ShootXEvents has signed on as an in-kind media sponsor for the Association of Sites Advocating Child Protection (ASACP).

Pornhub Unblocks UK Users on iOS Devices, Citing Apple AV Effectiveness

Pornhub parent company Aylo on Tuesday announced that users in the United Kingdom will once again be able to access the popular site if they are using Apple devices and have confirmed their age through Apple’s U.K. age-verification process.

FSC Launches 'Know Your Rights' 1st Amendment Resource Page

The Free Speech Coalition (FSC) has launched "Know Your Rights," a resource page detailing First Amendment protest guidelines.

Show More