Sex and Money Go Hand-in-Hand, Study Says

DALLAS, Texas – A new study from online matchmaking service TRUEBeginnings says that the connection between money and sex is more deeply rooted in human behavior than previously thought.

According to the study, which polled just under 10,000 men and women on their sexual mores when it comes to money, jealousy, and libido, concluded that a stronger commitment to making money tends to offset sexual desire if money goals are not shared with a partner. However, if they are, then a couple's libidos are equally matched, if not higher than average.

A summary of the study indicates that knowingly or not, people tend to form strong relationships with money, and the nature of those relationships have a direct impact on the way people interact in romantic situations.

"As a person becomes more involved with money, he or she tends to be less willing to commit to personal relationships, including romantic ones," said Dr. James Houran, director of psychological studies at TRUEBeginnings. "Such people are also more likely to be jealous and tend to be more libidinous."

TRUEBeginnings also states that older people tend to look at money with less importance, except for males over the age of 60, and that in general, money holds stronger importance for women.

Additionally, men and women who place a great deal of importance on money are less likely to be faithful in personal relationships than those individuals who feel that money is not a top priority, the study stated. And feelings of jealousy tend to rise as the interest in money increases.

"Anyone who has ever been in a serious relationship is aware that financial issues affect couples more than just about anything else," Houran continued. "So, instead of exploring the general reasons behind this, we decided to zero-in on how sex and money affect individuals, specifically whether a correlation exists between sexual factors — such as faithfulness, libido and jealousy — and a person's interest in money,"

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Ameena Green on Delayed Gratification and Finding her 'Synthesis' Moment

In an industry that sometimes moves at breakneck speed, Ameena Green is taking it slow.

Pearl Industry Network Launches 'TrustLink' Verification Platform for Creators

Trade group Pearl Industry Network (PiN) has launched TrustLink, its free verification platform for creators.

Juliana Marie Makes Her West Coast Productions Debut

Juliana Marie has made her debut for West Coast Productions (WCP), alongside Jovan Jordan, in the studio’s latest release, titled “The Monster Tamer.”

Krystal Sparks, Nicky Huntsman & Natalia Starr Front 'Austin Powers' Parody From MYLF

Krystal Sparks, Natalia Starr, and Nicky Huntsman star with Quinton James in a new “Austin Powers” parody from MYLF.

Scarlet Chase Stars in 'Slippery Sloppy Slut' From SecretCrush

Evil Angel has released the latest scene from Scarlet Chase's SecretCrush brand, titled "Slippery Sloppy Slut."

Ricky's Room Releases New Title 'Gemini's Room'

Ricky’s Room has released its Baby Gemini showcase, "Gemini’s Room," on DVD.

Candee Licious, Zazie Skymm Star in Latest From MixedX

Candee Licious and Zazie Skymm star in the latest release from MixedX, titled “The Other Memory.”

FSC Updates Complaint in Tennessee AV Case, AG Motions to Dismiss

The Free Speech Coalition this week filed an amended complaint in its lawsuit challenging the Protect Tennessee Minors Act as unconstitutional, in response to which the Tennessee attorney general motioned for dismissal of the case.

Sabien DeMonia Drops Latest Evil Angel Directorial

Reigning Euro XMAs MILF Performer of the Year Sabien DeMonia has dropped her latest directorial effort for Evil Angel, “0% Pussy 100% Anal Squirt Hardcore Gape: Polish.”

Ariel Demure, River Lynn Front 'Watching My Husband Bang a Trans 2' From GenderX

Newly crowned XMAs Trans Performer of the Year Ariel Demure and River Lynn star with Baxxx in the second volume of GenderX Films' "Watching My Husband Bang a Trans," directed by Jim Powers.

Show More