Sex and Money Go Hand-in-Hand, Study Says

DALLAS, Texas – A new study from online matchmaking service TRUEBeginnings says that the connection between money and sex is more deeply rooted in human behavior than previously thought.

According to the study, which polled just under 10,000 men and women on their sexual mores when it comes to money, jealousy, and libido, concluded that a stronger commitment to making money tends to offset sexual desire if money goals are not shared with a partner. However, if they are, then a couple's libidos are equally matched, if not higher than average.

A summary of the study indicates that knowingly or not, people tend to form strong relationships with money, and the nature of those relationships have a direct impact on the way people interact in romantic situations.

"As a person becomes more involved with money, he or she tends to be less willing to commit to personal relationships, including romantic ones," said Dr. James Houran, director of psychological studies at TRUEBeginnings. "Such people are also more likely to be jealous and tend to be more libidinous."

TRUEBeginnings also states that older people tend to look at money with less importance, except for males over the age of 60, and that in general, money holds stronger importance for women.

Additionally, men and women who place a great deal of importance on money are less likely to be faithful in personal relationships than those individuals who feel that money is not a top priority, the study stated. And feelings of jealousy tend to rise as the interest in money increases.

"Anyone who has ever been in a serious relationship is aware that financial issues affect couples more than just about anything else," Houran continued. "So, instead of exploring the general reasons behind this, we decided to zero-in on how sex and money affect individuals, specifically whether a correlation exists between sexual factors — such as faithfulness, libido and jealousy — and a person's interest in money,"

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Vixen Media Group Extends Exclusive Contract With Jason Luv

Vixen Media Group (VMG) has renewed its exclusive contract with Jason Luv.

Brazzers Premieres Limited Series 'Sleazy Rider'

Brazzers has released the first installment of its new limited series, "Sleazy Rider."

Sarah Arabic Stars in Latest From Brazzers

Sarah Arabic stars with Will Pounder in the latest release from Brazzers, titled “Shirtcocking for the Win.”

Evil Angel Debuts Pat Myne's 'Who Does It Better?'

Evil Angel has released director Pat Myne’s new title, “Who Does It Better?”

Virginia Becomes Latest State to Weigh 'Porn Tax'

The Virginia House of Delegates is considering a bill that would impose a 10% tax on the gross receipts of adult websites doing business in that state.

Mandii Rose Makes Her Evil Angel Debut

Mandii Rose has made her debut for Evil Angel alongside multi-XMAs winner Mick Blue.

Elizabeth Skylar Launches Production Banner on VRPorn.com

Elizabeth Skylar has launched her own virtual reality production banner on VRPorn.com.

MsSexySaigon Returns to TeamSkeet

MsSexySaigon stars in the latest scene from TeamSkeet’s “Freeuse MILF” series.

Penny Barber, Rissa May Star in Latest From MILFY

Penny Barber and Rissa May star with Dan Damage in the latest release from Vixen Media Group studio imprint MILFY.

Digital Playground Premieres Ricky Greenwood Feature 'Under the Knife'

Digital Playground has dropped “Under the Knife,” the latest feature from multi-XMAs winner Ricky Greenwood.

Show More