Sex and Money Go Hand-in-Hand, Study Says

DALLAS, Texas – A new study from online matchmaking service TRUEBeginnings says that the connection between money and sex is more deeply rooted in human behavior than previously thought.

According to the study, which polled just under 10,000 men and women on their sexual mores when it comes to money, jealousy, and libido, concluded that a stronger commitment to making money tends to offset sexual desire if money goals are not shared with a partner. However, if they are, then a couple's libidos are equally matched, if not higher than average.

A summary of the study indicates that knowingly or not, people tend to form strong relationships with money, and the nature of those relationships have a direct impact on the way people interact in romantic situations.

"As a person becomes more involved with money, he or she tends to be less willing to commit to personal relationships, including romantic ones," said Dr. James Houran, director of psychological studies at TRUEBeginnings. "Such people are also more likely to be jealous and tend to be more libidinous."

TRUEBeginnings also states that older people tend to look at money with less importance, except for males over the age of 60, and that in general, money holds stronger importance for women.

Additionally, men and women who place a great deal of importance on money are less likely to be faithful in personal relationships than those individuals who feel that money is not a top priority, the study stated. And feelings of jealousy tend to rise as the interest in money increases.

"Anyone who has ever been in a serious relationship is aware that financial issues affect couples more than just about anything else," Houran continued. "So, instead of exploring the general reasons behind this, we decided to zero-in on how sex and money affect individuals, specifically whether a correlation exists between sexual factors — such as faithfulness, libido and jealousy — and a person's interest in money,"

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Cherry Kiss, Ella Reese Star in Latest From Bellesa Plus

Multi XMAs-winner Cherry Kiss stars with Ella Reese in a new release from Bellesa Plus.

Ravyn Alexa, Jasmine Sherni Lead Latest From Brazzers

Ravyn Alexa and Jasmine Sherni star with Scott Nails in the latest release from Brazzers, titled "Hot Tomboy Gets the DILF."

Jade Venus, Cliff Jensen Star in Latest From TransSensual

Jade Venus and Cliff Jensen star in the latest release from Mile High Media studio imprint TransSensual, titled "Locked In."

Gender X Debuts Jim Powers' Limited Series 'Trans Realtors'

Gender X Films has debuted the first installment of director Jim Powers’ limited series "Trans Realtors."

Sage Makes Her WIFEY Debut

Sage stars with her husband Onyx and Parker Ambrose in the latest release from Vixen Media Group studio imprint WIFEY.

Candie Luciani, Reina O'Hara Lead World Cup-Themed Collab From Fit 18/Immoral Productions

Candie Luciani and Reina O’Hara star in a World Cup-themed collaborative release from Fit 18 and Immoral Productions.

Lawsuit Alleging Meta Pirated VMG Content Will Move Forward

A U.S. district court on Thursday rejected Facebook parent company Meta’s motion to dismiss a suit by Vixen Media Group owner Strike 3 Holdings, which accuses Meta of pirating VMG content to train its artificial intelligence models.

Elly Clutch Stars in Latest From Brazzers

Multi-XMAs winner Elly Clutch stars with Ricky Johnson in the latest release from Brazzers, titled "Rise & Grind."

Playboy Partners With Creator Platform Tango

Playboy has partnered with creator platform Tango, introducing Playmates to the livestreaming service.

Anti-Porn Senator Introduces Federal Age Verification Bill

U.S. Senator Jim Banks of Indiana, who last month urged the Department of Justice to ramp up obscenity prosecutions, on Wednesday introduced a bill that would make age verification by adult websites federal law.

Show More