Sex and Money Go Hand-in-Hand, Study Says

DALLAS, Texas – A new study from online matchmaking service TRUEBeginnings says that the connection between money and sex is more deeply rooted in human behavior than previously thought.

According to the study, which polled just under 10,000 men and women on their sexual mores when it comes to money, jealousy, and libido, concluded that a stronger commitment to making money tends to offset sexual desire if money goals are not shared with a partner. However, if they are, then a couple's libidos are equally matched, if not higher than average.

A summary of the study indicates that knowingly or not, people tend to form strong relationships with money, and the nature of those relationships have a direct impact on the way people interact in romantic situations.

"As a person becomes more involved with money, he or she tends to be less willing to commit to personal relationships, including romantic ones," said Dr. James Houran, director of psychological studies at TRUEBeginnings. "Such people are also more likely to be jealous and tend to be more libidinous."

TRUEBeginnings also states that older people tend to look at money with less importance, except for males over the age of 60, and that in general, money holds stronger importance for women.

Additionally, men and women who place a great deal of importance on money are less likely to be faithful in personal relationships than those individuals who feel that money is not a top priority, the study stated. And feelings of jealousy tend to rise as the interest in money increases.

"Anyone who has ever been in a serious relationship is aware that financial issues affect couples more than just about anything else," Houran continued. "So, instead of exploring the general reasons behind this, we decided to zero-in on how sex and money affect individuals, specifically whether a correlation exists between sexual factors — such as faithfulness, libido and jealousy — and a person's interest in money,"

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Amy Nosferatu Stars in 'Pin-Up Pinned Down' From TransAngels

Amy Nosferatu stars with Everlyy666 in the latest scene from TransAngels, titled “Pin-Up Pinned Down.”

Admaze Introduces Flat-Rate Media Buying for Publishers, Advertisers

Adult ad network and agency Admaze has introduced a flat-rate media buying model for publishers and advertisers.

Centro Launches Lifetime Revenue Share Affiliate Program 'CentroPulse'

Centro has launched CentroPulse, its new lifetime revenue share affiliate program for performance marketers, adult traffic affiliates, established webmasters, and sub-affiliate network operators.

Fanstage Launches Telegram Sales Solution

Fanstage has launched its new platform, allowing creators to sell PPV content directly from their Telegram DMs.

On the Set: Ricky Greenwood Goes Intergalactic With 'Mega Perv'

Somewhere on the mean streets of Downtown Los Angeles, Scott Nails wears a Speedo while being chased by a giant scrotum that resembles the boulder Indiana Jones narrowly escaped in "Raiders of the Lost Ark."

Second Bill Proposed to Shield US Sites From 'Foreign Censorship'

For the second time in recent weeks, a Republican congressman has introduced legislation to bar U.S. courts from helping to enforce foreign laws restricting speech that would domestically be protected under the First Amendment, potentially including foreign age verification laws.

Jessi Rae Performs Her 1st Anal in 'Equilibrium' Finale From Deeper

Jessi Rae performs her first anal scene, opposite multi-XMAs winner Alex Jones, in the final installment of “Equilibrium,” from Vixen Media Group’s studio imprint Deeper.

SextPanther Launches in EU, UK

SextPanther has expanded its territory to include the U.K. and E.U.

Melissa Stratton Headlines 5th Volume of 'Massage Parlor' From Reality Junkies

Melissa Stratton toplines the fifth volume of "Massage Parlor" from Mile High Media studio imprint Reality Junkies.

Private Releases 7th Volume of 'Private Gangbangs'

Private has released the seventh volume of “Private Gangbangs,” directed by Xavi Rocka.

Show More