N.J. Adult Business Regulation Bills Pass Assembly

TRENTON, N.J. — Two bills mandating restrictions on planned sexually oriented businesses in New Jersey were approved by large margins Monday in the state General Assembly, but they may encounter problems in the state Senate.

The first bill would permit municipalities to license sexually oriented businesses and require owners to post guards at their expense at stores within 3,000 feet of schools, school bus stops or childcare centers when children are present. It was approved 75-1 with four abstentions.

The second bill would require owners to obtain a use variance from a town's zoning board every time they want to open an adult store. That would require the owners to notify all property owners within 3,000 feet of the proposed sexually oriented business, and then present their plan at a public hearing. It passed 77-1 with two abstentions.

The bills would join existing New Jersey state law, which already bans adult stores from opening within 1,000 feet of churches, schools, school bus stops, hospitals and recreational areas.

"I think it was motivated by the religious right, with their own personal agenda. I'm appalled by what is going on with the religious right to impose their own personal morality on everybody," New Jersey Adult Cabaret Association Executive Director Jeff Levy told XBIZ. "[The legislators] are just too afraid to say 'We know what the truth is, it's just not a popular position.' It would be best if they looked to the facts."

The New Jersey Adult Cabaret Association testified against both bills in February and the association also submitted 12 studies published by academic institutions to the Assembly Housing and Local Government Committee. The association now intends to send the studies to the state senators, Levy said.

Opposition to the bills also has come from the New Jersey State League of Municipalities, which considers the measures flawed. A legislative analyst said that municipalities may have to pay for the mandated guards instead of the adult store owners, and the laws will face 1st Amendment challenges.

"It's difficult to see how these provisions will pass Constitutional muster," 1st Amendment attorney Jeffrey Douglas told XBIZ. "In most states, the law is well developed that you may not have a discretionary authority to grant or deny a license when a factor in granting or denying a license is the content of the material.

"Here you have a requirement that there be discretionary disallowance by use of conditional use permits and similar approaches, like public hearings. If there are objective criteria, there's no point in having a public hearing. If the criteria are subjective, and community opposition could derail the opening of an otherwise-lawful business, it means that you have allowed a simple majority to interfere with the rights of speakers, and that is perfectly inconsistent with the 1st Amendment."

Levy told XBIZ that he plans to meet with Assemblywoman Pamela R. Lampitt, who sponsored both bills.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Missouri Lawmaker Attempts to Revive 'Health Warnings' for Adult Sites

A Missouri state representative has introduced a bill that would require adult sites to post notices warning users of alleged physical, mental, and social harms associated with pornography, despite a previous federal court ruling against such requirements.

Sportsheets Releases New Training Video for 'Indica' Collection

Sportsheets has released its latest training video, titled "The Indica Collection by Sex & Mischief," hosted by Brand Ambassador Rin Musick.

Orion Debuts 3 New Styles From Cottelli Lingerie

Orion Wholesale has introduced three new styles from its Cottelli Lingerie line.

Casey Murphy Launches 'Pleasure Brand Lab' Digital Marketing Suite

Sexual wellness marketing strategist Casey Murphy has launched Pleasure Brand Lab, a digital marketing suite for small and indie brands.

CAM4, Lovense Introduce New 'Interactive Control' Features

CAM4 has debuted a new suite of interactive Lovense control features for models.

Blush Debuts 3 New Vibes From 'Sexy Things' Collection

Blush has introduced three new vibrators from its Sexy Things collection.

Holiday Products, Sugar Splash Sign Distro Deal

Holiday Products has signed a distribution deal with wellness brand Sugar Splash.

Ruling: Italy's 'Porn Tax' Applies to All Content Creators

Italy’s tax revenue agency has ruled that the nation’s 25% “ethical tax” on income generated from adult content applies even to smaller independent online content creators.

Le Wand Introduces 'Classique' Vibe Collection

Le Wand has debuted its new Classique vibrator line.

Proposed New Hampshire AV Bill Appears to Violate Constitution

A bill in the New Hampshire state legislature, aimed at requiring adult sites to age-verify users in that state, contains a provision that seemingly contradicts the Supremacy Clause in Article VI of the U.S. Constitution.

Show More