BROOMFIELD, Colo. — Eldorado Trading Co. announced today that Dianna Stratton has joined the company as a new marketing communications strategist.
Stratton has more than 20 years in the marketing communications field “and brings sophisticated storytelling and customer engagement experience to the company,” said the distributor of adult toys, party supplies and lingerie.
Stratton will work alongside Eldorado’s extensive vendor partners to create unique integrated marketing plans targeted to Eldorado customers as well as lend her knowledge to special projects, the company said.
Stratton said that landing at Eldorado “is a remarkable opportunity.”
“I am most excited by the quality of the marketing work they create within such a dynamic industry,” she said. “My previous work in the health, wellness and educational fields should give me a unique perspective that I hope will contribute to Eldorado’s continued growth and momentum in the marketplace.”
Prior to joining Eldorado, Stratton worked as a marketing specialist at Emily Griffith Technical College, where she was responsible for social media, advertising, website content, flyers and marketing brochures.
She started her career in the pharmaceutical industry and transitioned to marketing after earning a master’s degree.
“We are all thrilled to welcome Dianna to our growing team,” said Allison Travers, Eldorado's director of marketing communications. “With her extensive marketing and sales experience, we believe she will be a valuable asset to the company and will contribute to the continued success of Eldorado.”