LOS ANGELES — High Jinx has launched its lifestyle clothing and accessories line, comprised of lingerie, loungewear and casual wear celebrating “free spirits and creative vibes.”
The High Jinx brand, based in L.A., is 420-inspired and designed to be “worn everywhere from desert music festivals to chill movie nights.” The homegrown, hand-designed inaugural collection for women, Hit #1, features soft loungewear, chic streetwear, cozy sleepwear and lingerie.
“We noticed there was a major need in the market for a brand like this,” said High Jinx CEO Christopher Scharff. “We’re proud to introduce a lifestyle collection that is designed by women for women.”
All garments will be packaged in custom-designed matte foil bags, inspired by modern and reusable packaging. High Jinx is currently scheduled to ship two collections per year, with Hit #1 shipped yesterday.
For more information, visit HighJinxLA.com.