BATH, U.K. — Women’s confidence in themselves has never been higher, according to new research by sex toy retailer Lovehoney for the launch of its new Seduce Me lingerie collection.
Almost 30 percent of respondents, Lovehoney said, “stated that they do not aspire look like celebrities in their undies; rather, they want to look like themselves. And 70 percent state that they buy sexy lingerie to make themselves feel fabulous rather than anyone else.”
Lovehoney said, “More and more of us are going public with our sexy shots by sharing online on public forums such as Instagram. Just over one in ten, ,11 percent, have posted a raunchy snap somewhere on the Internet. When it comes to taking a sexy selfie, we’re doing it for ourselves: over a quarter, 27 percent, are taking sexy snaps for their own personal satisfaction.”
Heather Mercer, Lovehoney Lingerie designer, said, “It great to see so many women using lingerie not only to spice up their sex lives, but also to make themselves look and feel amazing.”