Fear of Zika in Rio Has PornHub Jumping Into Action

Fear of Zika in Rio Has PornHub Jumping Into Action

BURBANK, Calif. — Rio de Janeiro residents, athletes and visitors can get free membership to Pornhub Premium as part of the adult tube brand’s latest promotion.

Today, Pornhub rolled out the "Ooohlympics," a campaign to raise awareness on the Zika virus and inform the public on protective measures they can take to help prevent contracting and spreading the disease.

The Ooohlympics promo allows those geo-located in the state of Rio de Janeiro free access to the HD streaming site during the Olympic Games 2016.

"As fear over the potential spreading of the Zika virus continues to grip the country of Brazil, here at PornHub we wanted to ensure the protection of today's top athletes, those traveling to Rio, and the city's current residents by offering free membership to PornHub Premium," said Corey Price, PornHub's vice president. "By providing an alternative to sexual intercourse, we are making an effort to combat this disease head on.”

To kick off the campaign in Rio, Pornhub has created a promotional video here.

Also, Team Pornhub will be at the games, which officially start Friday with the opening ceremony, handing out Zika protection kits — "bug spray, tissues and lube," Price said — in addition to Pornhub Premium gift cards for the campaign.

In addition, Pornhub is allowing site users to pick the country they're rooting for, and the three countries with the most membership signups will receive bronze, silver and gold medals following the official closing ceremonies.

Pornhub also is offering one-month free trials of Pornhub Premium on the Ooohlympics website for those not attending the games in Rio.

Normally, Pornhub Premium charges $9.99 a month for unlimited content.

Price called the premium-level service “an ad-free experience, complete with faster playback and higher quality streaming on the millions of videos currently on Pornhub as well as the largest collection of exclusive, full-length HD adult titles available in crisp 1080p resolution."

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

UPDATED: Court Approves Class Action in Labor Claims Against VMG

A U.S. district court has granted class certification in a civil lawsuit filed against Vixen Media Group (VMG) by retired performer Kenzie Anne, making it possible for additional performers to join in a class action against the company.

Brazil Invites Public Input on Guidelines for New Digital Law

Brazil’s National Data Protection Authority (ANPD) is soliciting public comments to help improve interpretation and application of the country’s Digital Statute for Children and Adolescents (Digital ECA), which requires adult websites to age-verify users located in Brazil.

X3 Expo Unveils Euro All-Stars for Inaugural Amsterdam Edition

X3 Expo, Hollywood's premier adult entertainment expo, makes its European debut at Passenger Terminal Amsterdam Sept.11-12, bringing together fans, creators, and industry insiders for the Continent’s largest assembly of adult entertainment stars, alongside a dazzling lineup of attractions spotlighting the cutting edge of modern media and pleasure tech.

2026 Pornhub Awards Nominees Announced

The list of nominees has been revealed for the eighth annual Pornhub Awards, which will be held May 27 in Los Angeles.

AEBN Publishes Popular Searches by Country for February, March

AEBN has released the list of popular searches from its straight and gay theaters, by country, for February and March.

BranditScan Rolls Out 'UrLinks' Platform Feature

BranditScan has introduced its new UrLinks homepage feature for creators.

UK Outlaws Content Featuring Choking, Adults Portraying Underage Characters

The U.K.’s Crime and Policing Bill received final passage in Parliament on Monday, including provisions criminalizing depictions of “non-fatal strangulation” as well as sexual content in which adults portray underage characters.

Grooby Launches 30th Anniversary Campaign

Grooby is celebrating its 30th anniversary with a showcase campaign featuring 30 of the studio's newest models.

Island Conference Joins ASACP as Media Sponsor

Island Conference has signed on as an in-kind media sponsor for the Association of Sites Advocating Child Protection (ASACP).

Elly Clutch, Girthmasterr to Host 2026 XMA Creator Awards

XBIZ is pleased to announce Elly Clutch and Girthmasterr as co-hosts of the 2026 XMA Creator Awards, presented by premium creator platform Fansly.

Show More