Home > News > Doc Johnson Wins 'Best Use of Social Media' Award at ETO • Bookmark   • Newsletters   • Register Search Options

Doc Johnson Wins 'Best Use of Social Media' Award at ETO

Get XBIZ News
XBIZ Research
Will virtual reality boost the paysite market?
Yes, it will soon
  40.14%
Yes, but in a few years
  37.32%
No
  22.54%
Out of 142 votes. Results based on votes submitted by members of XBIZ.net social network.
Jun 16, 2016 9:33 AM PDT    Text size: 

BIRMINGHAM, U.K. — Doc Johnson won the award for Best Use of Social Media at the U.K.'s 2016 ETO Awards, held in Birmingham on Sunday night during the ETO Show. The ETO Show, which describes itself as "the U.K.'s premiere trade-only event for the erotic market," took place Jun. 12-13 at Birmingham's NEC Pavilion.

Scott Watkins, vice president of sales and marketing for Doc Johnson, said, "Building relationships has always been a crucial part of running a business, and social media has become one of the most important advancements in engaging with and staying connected to our customers, partners, and vendors. Community engagement and education is an integral part of Doc Johnson's overall communications strategy, and no one (better) exemplifies this strategy than our social media team. I speak for all of us at Doc Johnson when I say that we're exceptionally honored to receive this esteemed level of recognition."

Ryann Brooks, marketing coordinator for Doc Johnson, said, "We've been able to establish a really great social media following via a number of strategies, including producing engaging behind-the-scenes stories, hosting online product announcements and events, listening to and addressing concerns, and educating new fans and followers about the many benefits of our products. This award is true validation of all the hard work that goes into successfully managing a multi-platform social strategy, and also serves as an important endorsement of the value of our social media program."

Founded in 1976, Doc Johnson is one of the most enduring brands for sex toys and pleasure products.

To view Doc Johnson's social media landing page, visit this link.

Doc Johnson's B2B Resource Center can be found at B2BDocJohnson.com.

For more information on Doc Johnson, visit their official website or follow them on Twitter.

More ways to get XBIZ News:  RSS Feeds  |  E-Newsletters  |  Desktop Widget  |  Mobile
Looking for porn star news and behind-the-scene videos? Check out XFANZ.com !

LEGAL PERSPECTIVES

Legal Protection for Amateur Shoots

Any adult industry professional who creates video content with actual first-time amateurs will come to an early knowledge that later performer regret is commonplace. Recognized performers who regularly... More »

Legal Options to Address Pirated Cam Performances

Many webcam performers have experienced a new trend in online piracy — the illegal recording and publication of live webcam performances. The “business model” is disturbingly simple:... More »

A Retrospective on the Adult Industry’s Tall Climb

As certainly the oldest member of the current adult-industry Fourth Estate, and having written for many adult publications, some of which no longer exist, I write this in the first person which, if you... More »
XBIZ NEWSLETTERS
Stay informed of the latest industry developments. Get XBIZ newsletters delivered to your inbox. Subscribe today!
Enter email address:

* To manage existing subscriptions click here.






POPULAR PRODUCTS & SERVICES
Submit your press release to
multiple news outlets with 1 click.
Subscribe to RSS news feeds or
add free content to your website.
Access XBIZ news and articles
with your mobile device.
Subscribe to XBIZ Premiere magazine, the industry's leading adult retail trade publications, delivering the most timely and comprehensive business news and information to producers and retailers of adult products.

UPCOMING EVENTS

eroFame

Oct 05 - Oct 07
Hannover, Germany

EXXXOTICA Edison

Nov 04 - Nov 06
Edison, New Jersey

2016 Inked Awards

Nov 05 - Nov 05
Edison, New Jersey

XBIZ 2017

Jan 09 - Jan 13
Hollywood, CA
Everyday thousands of business professionals browse XBIZ's industry directory for quality products and services. Not listed yet? Your company could be losing potential new business. Submit your company today!
Use XBIZ RSS feeds to stay informed of the latest industry developments or as a content syndication tool for your website!