STOCKHOLM — Swedish sex toy brand PicoBong has announced a new marketing initiative showcasing its products in an upcoming porn movie, “GASPAWAY,” written by the PicoBong creative team and featured in an upcoming documentary on CNN.
“GASPAWAY” is a hot “Castaway” parody that features some of the bestselling PicoBong pleasure items, KAYA, MOKA and TRANSFORMER, in an idyllic beach setting.
According to the company, this is the first time an adult toy brand has created a porn movie on this scale, aimed at exciting and educating viewers on the benefits and performance of PicoBong products.
Patty Callahan, PicoBong’s U.S. PR, Communications and Marketing Manager, says that the reach of well put-together movies hosted on PornHub can exceed millions of views.
“The company sees this [exposure],” Callahan explains, “combined with the additional attention garnered via CNN, as a key step in cementing the position of PicoBong as the number one brand in the mid-range segment.”
PicoBong went behind the scenes of “GASPAWAY” to speak with the stars about this unique project, providing insight on their thoughts about the collaboration between the industries, and how they liked the PicoBong products. The exclusive footage links back to PicoBong.com with “GASPAWAY” branded product pages.
“PicoBong isn’t your average sex toy company,” Callahan notes. “Run by a team of open, young minds not unlike yourself, we steer you clear of super sleazy smut and toward vibrantly tasteful products.”
“Our aim with everything we do is to allow you to explore your sexuality in comfortable, yet exhilarating new ways,” Callahan added. “The time to turn the tides on bedroom boredom has arrived!”
Retailers wishing to stock-up on the items featured in “GASPAWAY” can contact their local sales representative to place orders, or email email@example.com.
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