Home > News > Dominic Ford Launches OSX Desktop Notifications • Bookmark   • Newsletters   • Register Search Options

Dominic Ford Launches OSX Desktop Notifications

Get XBIZ News
Apr 30, 2015 5:00 AM PDT    Text size: 

LOS ANGELES — Dominic Ford has announced that his sites now let users stay updated with the site via OS X Desktop Notifications.

When a user goes to either DominicFord.com or SYTYCF.com (the company's sub-site for its reality show So You Think You Can Fuck) and watches a movie or preview, he is asked whether he'd like the site to send push notifications directly to his desktop.

"As technologies evolve, we like to stay ahead of the curve," Ford said. "And reaching out to our customers via any method they prefer is paramount to us. While some people still want a newsletter emailed to them, modern browsers are getting used to 'notifications' from either iOS apps, OS X Apps, or major websites that have enabled desktop notificationsm like CNN or the New York Times."

The company, which said it is known for being on the cutting edge of new developments, claimed it is the first gay porn site to utilize this technology.

"Thousands of people come to our site each day, but a small number of those people become customers," Ford said. "Now, we are able to alert all of these casual browsers when we have a new update that gets released, which will bring them back to the site and hopefully lead to conversions."

The notifications will also be used to alert current customers when their credit cards are declined or about to expire. "There are many customer service uses for this technology, and we are experimenting with a lot of highly personalized communication ideas," Ford added.

The feature, which rolled out this week, has already attracted a large number of non-customers and customers who are opting in to get desktop notifications from Ford's sites. Ford is using the feature to promote new episodes of his reality show, "So You Think You Can Fuck," which runs until mid-June.

More ways to get XBIZ News:  RSS Feeds  |  E-Newsletters  |  Desktop Widget  |  Mobile
Looking for porn star news and behind-the-scene videos? Check out XFANZ.com !

LEGAL PERSPECTIVES

The Skinny on the New DMCA Requirement

The requirements under the Digital Millennium Copyright Act (DMCA) have changed, but the sky is not falling. We have, even as a law firm, been hit with an unbelievable amount of spam sent out by law firms... More »

2017 Outlook: Legal Matters Around the Corner

The adult entertainment business’ legal community recently weighed in the top issues that companies and the industry, as a whole, should be concerned about. XBIZ asked industry attorneys to discuss... More »

Fraudulent Brazilian Trademark Registrations Running Rampant

Although you might not think often about protecting your trademark rights in Brazil, you need to — even if you don’t yet have a single Brazilian customer. Scammers are constantly looking for... More »
XBIZ NEWSLETTERS
Stay informed of the latest industry developments. Get XBIZ newsletters delivered to your inbox. Subscribe today!
Enter email address:

* To manage existing subscriptions click here.






POPULAR PRODUCTS & SERVICES
Submit your press release to
multiple news outlets with 1 click.
Subscribe to RSS news feeds or
add free content to your website.
Access XBIZ news and articles
with your mobile device.
Subscribe to XBIZ Premiere magazine, the industry's leading adult retail trade publications, delivering the most timely and comprehensive business news and information to producers and retailers of adult products.

UPCOMING EVENTS

Phoenix Forum 2017

Mar 23 - Mar 26
Tempe, Arizona

EXXXOTICA Denver

Mar 31 - Apr 02
Denver, CO.

Eurowebtainment 2017

May 17 - May 20
Majorca, Spain

XBIZ Retreat

May 30 - Jun 03
Miami, Florida
Everyday thousands of business professionals browse XBIZ's industry directory for quality products and services. Not listed yet? Your company could be losing potential new business. Submit your company today!
Use XBIZ RSS feeds to stay informed of the latest industry developments or as a content syndication tool for your website!