PENNSAUKEN, N.J. – Williams Trading Company, in partnership with Lovehoney, is releasing a Fifty Shades New Product Release digital catalog.
“Adult retailers across the country are already seeing a demand in Fifty Shades adult products,” said Scott D., director of sales and marketing for Williams Trading Company. “With a simple click on our website, our retailers can access the newest official Fifty Shades products for one-stop shopping that’s fast and easy.”
One of the new pleasure items featured in the Fifty Shades New Product Release digital catalog is the Holy Cow Rechargeable Wand Vibrator. The eight-function waterproof, rechargeable vibrator is made of body-safe silicone, is whisper-quiet and comes with a beautiful red satin storage bag.
Included in the new bondage collection are the Pleasure and Pain Nipple Rings. The nipple rings are etched with the Fifty Shades logo. Pleasure and Pain Nipple Rings come with an instructional booklet and silver storage bag.
“Fifty Shades of Grey is one of the best-known and most-recognized erotic brand in the world,“ said Erin V., marketing and vendor liaison for Williams Trading Company. “Retailers need to make sense of this worldwide phenomenon to successfully sell through these products. That’s why the Fifty Shades of Grey e-learning course at Williams Trading University is the perfect solution!”
Williams Trading University is a free e-learning program available exclusively to existing and new Williams Trading Co. accounts. According to the company, e-learning is a platform commonly used for mainstream corporate retailers such as Lenscrafters and Best Buy. The program improves sales by reinforcing vocabulary, industry trends, cross-selling and up-selling techniques, the company said.
“We anticipate a strong holiday selling season during Q4 and will be prepared with inventory, point of sale material training and displays,” says Rich Pyne VP of sales.