Sheri’s Ranch Brothel Offering 1st Legal Nuru Massage in the U.S.

PAHRUMP, Nev. — Sheri’s Ranch brothel announced that it offering the first legal Nuru massage in the U.S.

The operators explained that Nuru is a full body massage where the masseuse uses her entire nude body to stimulate her naked client. Both participants are covered with the lubricating, seaweed-based gel, which allows for arousing “body slide” activity. The practice has been popular in Japanese bathhouses for several decades.

Because Nuru was created for sexual purposes, the Ranch said it is an underground, illegal prostitution practice in the U.S. Exchanging money for a Nuru massage can get a client or practitioner busted by law enforcement officials in an embarrassing sting operation. “Until now, if you wanted to purchase Nuru massage services, you had to risk your dignity and reputation,” Sheri’s said.

With the opening of the Nuru specialty room, customers can enjoy a pay-for-play sex massage, lawfully and safely.

“We’re pleased to offer our current and future guests this incredible new service. We went to great lengths to ensure that Sheri’s provides the authentic Japanese Nuru experience. Not only do our courtesans perform the only legal Nuru massage in the U.S. but they also practice the best, most sensual erotic massages available anywhere,” brothel owner Chuck Lee said.

Lee noted that he was a former law enforcement official who took over and remodeled the resort.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Full Circle Debuts New Rabbit Vibes

Pleasure brand Full Circle has introduced a new range of rabbit vibrators.

Blush Adds 4 Vibes to 'Play With Me' Collection

Blush has expanded its Play With Me collection with four new pocket vibrators.

Magic Silk, Sweetums Partner for New Apparel Campaign

Lingerie brand Magic Silk has partnered with Sweetums for a new apparel campaign featuring the sexual wellness company’s flavored, feminine hygiene wipes.

Orion Debuts 'Pride!' Dildo From You2Toys Line

Orion Wholesale has introduced its new Pride! dildo from the You2Toys collection.

Luxus Debuts New 2-Piece Couples' Toy

Pleasure brand Luxus has introduced its new two-piece namesake device.

Fleshlight Debuts Elaina St. James Stroker

Fleshlight has introduced its new Pro stroker, molded on the anatomy of content creator Elaina St. James.

Male Power, Uberlube Partner for New Apparel Campaign

Male Power has partnered with Uberlube for a new apparel campaign.

Orion Debuts 'Vibrating Popsicle' From You2Toys Line

Orion Wholesale has introduced its new Vibrating Popsicle from the You2Toys collection.

Eldorado to Host 'Virtual Elevation' Webinar With Oxballs

Eldorado Trading will host its next "Virtual Elevation," a live private webinar for retailers with Oxballs Brand Manager Kimberly Hinds and Eldorado Marketing Manager Nathan Morimitsu on May 8 at noon PDT.

XR Brands Debuts 'Jock Advanced' Male Masturbator Collection

XR Brands has introduced its new Jock Advanced line of male masturbators.

Show More