Home > News > Adult Industry Veteran Bob Johnson Receives Doctorate in Human Sexuality • Bookmark   • Newsletters   • Register Search Options

NEWS STORY

Adult Industry Veteran Bob Johnson Receives Doctorate in Human Sexuality

Adult Industry Veteran Bob Johnson Receives Doctorate in Human Sexuality
Get XBIZ News
Oct 9, 2014 10:00 AM PDT    Text size: 

SAN FRANCISCO — Bob Johnson, the writer, producer and adult industry veteran, on Monday was awarded the degree of Doctor of Human Sexuality by The Institute for Advanced Study of Human Sexuality (IASHS), making him the first person ever designated as a historian-journalist to receive the honor.

Johnson joins adult industry colleagues Annie Sprinkle, Nina Hartley, Candida Royalle, and the late Gloria Leonard, along with mainstream personalities Emily Morse, (“Sex With Emily”), Dr. Ava Cadell (author of “Neuroloveology”), Dr. Sadie Allison (author of the “Tickle Kitty” series), and a number of other sexperts who have received advanced doctorate degrees from the IASHS. He said he hopes to use his expertise to bring a fresh male perspective to the ever-growing field of sexology with a particular focus on helping companies improve their branding in the burgeoning arena.

Dr. Ted McIlvenna, director and founder of the IASHS, said that Johnson’s 25-plus years of experience in a broad range of adult segments including publishing, film and video production, website creation and overall depth of knowledge of the industry was the impetus for IASHS to present him with the prestigious accolade. Johnson has held executive positions at Playboy Enterprises, Vivid Entertainment, High Society, Cheri and Playgirl magazines, and Private U.S.A. He is a contributing writer for Penthouse magazine and is currently the freelance features editor at XBIZ.

“The graduate Sexuality degree conferred upon Bob clearly validates his unique grasp of both human sexuality and also the discipline of erotology — the history of our erotic heritage of the 20th and now 21st centuries,” McIlvenna said.

He added, "Over the many years we have been in existence we have honored people such as actors, actresses, producers and scholars; Bob is the first journalist honored for his many contributions and insights in these exciting and fast-growing fields of study and practice. We’re proud to have him as part of our alumni and we’re sure he will continue to contribute valuable insight in the developing fields of sexology and erotology."

McIlvenna further explained that erotology is the study and understanding of the various media of erotic expression and the uniqueness associated with each, such as painting, photography, literature, film, video, and computers.

“It is quite an honor to receive this prestigious acknowledgment considering the august group of professionals, performers and creators who are part of the Institute’s alumni,” Johnson said. “And with its decades of academic excellence with roots to Wardell B. Pomeroy, a co-author of the historic ‘Kinsey Reports,’ this recognition from the Institute noting both my grasp of human sexuality and the recent history of sexual and erotic material is indeed a major highlight of my career. Many thanks to Dr. McIlvenna and the Institute.”

Over the course of his career, Johnson has logged in thousands of hours of analysis of what adult consumers want in products (and their respective predilections concerning sexuality — both overt and forbidden) through focus groups, individuals, sales figures, and adult industry professionals.

The honor isn’t the only first for Johnson. He was the first full-time employee ever to be hired by Playboy directly from the adult industry, helping to create Playboy’s SpiceXXX network of websites. He was also a creator and founder of Spice Studio’s ClubJenna “UndrGrnd” and “Downtown” video imprints.

With his years of experience disseminating just what consumers want when it comes to adult content, materials and novelties, Johnson has amassed an abundance of information that is a virtual treasure trove or valuable, insightful and priceless marketing intelligence and data.

In his soon to debut website, TheSexSage.com, Johnson said he will focus on assisting individuals and companies on sex-positive practices and target how sexual preferences and interests translate to marketing strategies and sales.

Johnson can be reached at DrBob@TheSexSage.com, or BJohnson@xbiz.com. Follow him on Twitter @TheSexSage.

More ways to get XBIZ News:  RSS Feeds  |  E-Newsletters  |  Desktop Widget  |  Mobile
Looking for porn star news and behind-the-scene videos? Check out XFANZ.com !

PROFILES & BIOS

2017 XBIZ Trans Performer of the Year Reigns Supreme

It’s easy to see Aubrey Kate now — the modelesque, blonde bombshell — and dismiss her recent awards in the erotic arts as inevitable. It’s easy to say that she was simply born with... More »

WIA Profile: Carmen Miller-Branch

Each month, industry news media organization XBIZ spotlights the career accomplishments and outstanding contributions of Women in Adult. WIA profiles offer an intimate look at the professional lives of... More »

Sílvia Unfurls Models’ Wings at Angels Studio

Sílvia seamlessly threads a profitable patchwork of loyal models and premium networks at Angels Studio. Wielding a multi-faceted perspective forged by six years of service at premier cam network... More »
XBIZ NEWSLETTERS
Stay informed of the latest industry developments. Get XBIZ newsletters delivered to your inbox. Subscribe today!
Enter email address:

* To manage existing subscriptions click here.






POPULAR PRODUCTS & SERVICES
Submit your press release to
multiple news outlets with 1 click.
Subscribe to RSS news feeds or
add free content to your website.
Access XBIZ news and articles
with your mobile device.
Subscribe to XBIZ World magazine, the industry's leading e-commerce trade publication, delivering in-depth coverage of the online, mobile and ancillary digital markets.

UPCOMING EVENTS

XBIZ Retreat

May 30 - Jun 03
Miami, Florida

XBIZ Miami 2017

May 30 - Jun 02
Miami, Florida

XShow 18+ 2017

Jun 01 - Jun 03
Moscow, Russia

Cam Summit

Jun 02 - Jun 04
Lloret de Mar, Spain
Everyday thousands of business professionals browse XBIZ's industry directory for quality products and services. Not listed yet? Your company could be losing potential new business. Submit your company today!
Use XBIZ RSS feeds to stay informed of the latest industry developments or as a content syndication tool for your website!