Lovehoney Doubles Staff in 2 Years

BATH, U.K. — Sex toy retailer Lovehoney has reported that it has experienced rapid expansion over the last two years, more than doubling its workforce from 61 employees in January of 2012 to 144 at present.

And it’s still looking to recruit.

Co-owners Richard Longhusrt and Neil Slateford told U.K.-based news outlet SouthwestBusiness that they have seven vacancies to fill, along with 38 seasonal “pickers and packers” to help out during peak sales times at Christmas and Valentine’s Day.

The vacancies, Longhurst surmised, are due to the competition between digital companies based in the Southwest of England.

He says that although they have a talented pool of potential hires in Bath, where they are located, and in surrounding cities like Bristol and Gloucester, “There is no doubt that as the economy picks up recruitment has become a bigger challenge not only to Lovehoney, but all firms looking for digital talent.”

Lovehoney adds that it may be facing its busiest period yet, with the “Fifty Shades of Grey” movie set to premiere in February of next year. Lovehoney has the rights to all official Fifty Shades pleasure products.

The company is now seeking a quality assurance engineer, retail ecommerce analyst, public relations executive, photographer, graphic designer and customer services advisors (ideally with languages), and a slew of seasonal employees to help with taking and shipping orders.

“Many of our vacancies require technical skills but just as important as this knowledge is having the right attitude and being able to work as part of a team," Longhurst said.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Xgen Expands Bodywand Line With 2 New Vibes

Xgen Products has added two new bullet vibrators to its Bodywand collection.

Womanizer Introduces 'Snap' Micro Stimulator

Womanizer has debuted its new Snap stimulator, billed as the smallest pleasure product the company has released.

Product-Specific Local Store Locator Tool 'RetailCurrent' Launches

RetailCurrent, a tool that lets pleasure brands show online customers nearby brick-and-mortar stores with confirmed availability of specific products, has officially launched.

Blush Debuts 'M for Men' Male Sleeve Warmer

Blush has introduced its new M for Men sleeve warmer for male masturbators and strokers.

Orion Debuts 3 New Styles From 'Cottelli Party' Line

Orion Wholesale has expanded its Cottelli Party line with three new styles.

Nalpac Releases 2026 Winter Catalog

Nalpac has released its 84-page 2026 winter catalog.

2027 XBIZ Exec Awards Nominees Announced for Pleasure Product and Retail Edition

XBIZ is pleased to announce the executive nominees for the pleasure product and retail industry edition of the 2027 XBIZ Awards, presented by Svakom and sister brand Kaotik Labs, set to take place on Saturday, Jan. 9, in conjunction with the XBIZ 2027 event series.

Full Circle Expands 'Pleasure Company' Vibe Collection

Full Circle has added six new vibrators to its Pleasure Company line.

Fleshlight, Penthouse Partner for New 'Pet' Collection

Fleshlight has partnered with Penthouse to release a collection of strokers based on the anatomy of 12 Penthouse Pets.

Svakom, Kaotik Labs Return as Presenting Sponsor of XBIZ Awards, Pleasure and Retail Edition

The pleasure industry’s biggest night is set to shine even brighter as Svakom and sister brand Kaotik Labs return as presenting sponsors of the 2027 XBIZ Awards, Pleasure & Retail Edition, taking place at Avalon Hollywood on Jan. 9.

Show More