Vanity by JOPEN Receives Packaging Makeover

LOS ANGELES — Pleasure products company JOPEN has debuted new packaging for its Vanity Collection.

According to the company, the packaging is styled to appeal to “today’s discerning luxury shopper,” with fresh, modern graphics.

Susan Colvin, President and CEO of JOPEN, said, “You are going to absolutely adore the elegant, reimagined Vanity packaging. It has a foil treatment that makes it really pop on the store shelf. The new look is destined to increase sales and reinforce Vanity’s position as one of the premium luxury pleasure product collections on the market.”

The packaging doubles as a keepsake box with an easy-snap magnetic closure. Additionally, Vanity charging cords — with the exception of the based items — have been converted to USB for ease and convenience. The USB cords are included with USB-charging Vanity items.

“Vanity by JOPEN is the picture of exuberant sophistication,” said Jackie White, vice president of JOPEN. “Sixteen distinct, award-winning shapes and sizes bring a new dimension of chic sophistication, unparalleled power and redefined luxury to the realm of pleasure products.”

JOPEN’s Brand Manager Robin Stewart noted that the study-yet-pretty aesthetic “truly captures the personality of the flagship JOPEN Collection.”

Art work for the new Vanity packaging is available on the JOPEN website, where images can be downloaded from each product’s page.

The Vanity Collection and its new packaging will also be displayed at the ILS Show in Las Vegas this weekend.

Related:  

Copyright © 2024 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Gun Oil Taps Chris Rail for Brand Ambassador Role

Personal lubricant brand Gun Oil has tapped content creator Chris Rail for the role of global ambassador.

Eldorado to Host 'Virtual Elevation' Webinar With CalExotics

Eldorado Trading is hosting a private "Virtual Elevation" live webinar for retailers with CalExotics Executive Director of Sales and Retail Lupe Martinez and Sales Associate Annie Meza, Tuesday May 14 at 10 a.m. (PDT).

India in Focus: A Look at the Region's Budding Pleasure Market

Rich in culture and steeped in tradition, India has contributed some of the world’s most important and enduring art and literature — including classic depictions and examinations of sex and sexuality, most notably the Kama Sutra.

Oxballs Debuts 'Core' Ballstretcher

Oxballs has introduced its new Core ballstretcher sleeve.

XR Brands Unveils 2 New Dildos From 'Creature Cocks' Line

XR Brands has released the Raptor Claw and Demon Claw fisting silicone dildos from its Creature Cocks line.

Orion Debuts New Lingerie Collection

Orion Wholesale has introduced a new collection from its Cotelli Lingerie line.

CalExotics Debuts App-Based Collection 'Connect'

CalExotics has introduced its new collection of six app-based pleasure products, CalExotics Connect.

We-Vibe Debuts 'Jive 2' Wearable Egg Vibe

We-Vibe has introduced its new Jive 2 wearable egg vibrator.

Bijoux Indiscrets Marks 'Masturbation May' With Lube Giveaway

Bijoux Indiscrets is celebrating "Masturbation May" by giving away 1,000 Four Play Experience Kits, each featuring four of the company's personal lubricants.

Magic Silk Unveils 'Sheer Passion' Line

Magic Silk has introduced its new Sheer Passion line of intimate wear.

Show More