Bathmate Gets 'Consumerized,' Heads to NYC Fetish Fair

NEW YORK — Bathmate reported today that it has the “end-consumer in its sights,” with its frequent live demos and product showcases.

“Showing the consumer this new technology is part of the formula to expand business,” said Vadim Day, one of the owners of Brand One, Bathmate’s partner in the U.S. 

The demos often show how Bathmate’s signature patented pressurized penis pump works, including the Hercules, X30, X40, Goliath and the more recent Extreme series. The company has also showcased its in-store POS system, which includes an in-store DVR and touch sample. 

In November 2013, Bathmate participated in its first consumer-focused event at  Exxxotica in Edison, New Jersey. Since then, it has maintained a consistent industry presence, and this past Memorial Day weekend, brand ambassadors attended another large consumer fair, the International Leather and Fetish Market, a four-day event that was held in Chicago.

Bathmate has more events planned in the coming months, including a live demo at the Folsom Street East Fetish Fair in NYC on June 22. 

For more information about Bathmate, contact sales@bathmatehydromax.com.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Full Circle Debuts 'Savage Sex Sauce' Lube Collection

Full Circle has introduced its Savage Sex Sauce collection of lubricants.

Sustory Debuts 'Rex' Tapered Dildo

Pleasure brand Sustory has introduced its new Rex tapered dildo.

Kheper Releases New 'Sex Tower' Couples Game

Kheper Games has released its new Sex Tower couples game.

Mylo Unveils New 3-in-1 Massager

Pleasure brand Mylo has debuted its three-in-one massage wand.

Orion Expands 'Bad Kitty' Line

Orion Wholesale has added two sex swings to its Bad Kitty collection of fetish accessories.

Wellness Brand Mila Raises $2.5M in Pre-Seed Funding Round

New sexual wellness brand Mila has raised $2.5 million in pre-seed funding.

Our Erotic Journey to Debut New App, Pleasure Products at ANME

Our Erotic Journey will introduce its new OEJ Remote App as well as six compatible new devices at ANME trade show in Burbank next month.

Blush Debuts 'Twin Python' From 'Temptasia' Line

Blush has introduced the Twin Python from the Serpent Collection of its Temptasia line.

Sportsheets Names Donavon Dartez General Manager

Sportsheets has appointed Donavon Dartez as its new general manager.

Show More