Industry Vet Ralph Albrecht Passes Away

LOS ANGELES — Ralph Albrecht, owner of the chain of Suzie’s adult stores, passed away today at 82 years old.

CalExotics President and CEO Susan Colvin told XBIZ Albrecht — whom she knew for about 30 years — was a man that strongly believed in First Amendment rights and fought many battles since opening his first adult store in 1969.

“He loved life and was grateful for everything he had,” she said. “Ralph was always a person who helped people — he hired people that needed a second chance, he helped people to help themselves.

“His legacy will continue as his charitable foundation, which will continue to help so many people. The fact that he’s donated millions over the last 10 years and all of the stores’ profits go to charity. I think that’s an amazing legacy that’s hard to beat. He did well in his lifetime and he often said he was grateful for all of his accomplishments and being able to provide for his family that he wanted to help others.”

Suzie’s is a chain of adult superstores and smaller shops with locations in California, Hawaii and Nevada, operating under parent company Janra Enterprises.

Colvin said that though Albrecht will be dearly missed, Suzie’s general manager Dave Baitinger will continue in his role and the stores will continue to operate as they always have — including donating profits to charity. “Ralph set it up so that all the stores would continue to donate to his charities,” Colvin said.

“He was a wonderful man. He was really one-of-a-kind; he was tough enough to fight major legal battles to operate his stores, but as tough as we was he was also really wonderfully generous. Everyone that did business with him, he was good to. He was an extremely honorable person. ”

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Uncover Creations Launches Product Design Competition

U.K. pleasure brand Uncover Creations has launched its second Design a Grinder product design competition.

Hot Octopuss Debuts 'Jett Turbo' Male Stimulator

Pleasure brand Hot Octopuss has introduced its new Jett Turbo male frenulum stimulator.

Fleshlight, Hentaied Team Up to Launch New Product Line

Fleshlight and Hentaied have partnered to launch the new Fleshlight x Hentaied collection.

Orion Debuts New Vibrator From 'Javida' Line

Orion Wholesale has introduced a new two-function vibrator from its Javida line.

Harry Styles' 'Pleasing Yourself' Brand Restocks, Expands Product Lineup

Harry Styles’ pleasure brand Pleasing has restocked its Pleasing Yourself line of double-sided dildos and lube, and added branded apparel.

Kiiroo Introduces New Luxy Dutch Stroker

Kiiroo has debuted the new Luxy Dutch stroker sleeve from its FeelStar line.

Starship Unveils New Executive Team

Starship Enterprises has announced its updated executive leadership team.

CC Wellness Opens New Santa Clarita Facility

JO parent company CC Wellness has opened its new operations and warehouse facility in Santa Clarita.

Svakom Launches New Brand 'Kaotik Labs'

Svakom has launched its new male-focused sextech sister brand, Kaotik Labs.

Pjur Introduces 'SachetCard' Dispenser at Düsseldorf's 'Sex Now' Exhibition

Pjur has introduced its SachetCard dispenser at the Sex Now exhibition at NRW-Forum in Düsseldorf.

Show More