Home > News > Doc Johnson’s Super Hung Heroes Hits Mainstream • Bookmark   • Newsletters   • Register Search Options

NEWS STORY

Doc Johnson’s Super Hung Heroes Hits Mainstream

Doc Johnsonâs Super Hung Heroes Hits Mainstream
Get XBIZ News
XBIZ Research
Will Google uphold its commitment to 'Freedom of Expression' when it comes to organic adult search results?
Yes
  32.45%
No
  67.55%
Out of 188 votes. Results based on votes submitted by members of XBIZ.net social network.
Sponsored Links
OJOY.com
OJOY.com is a liberated forum for unabashed news and commentary on all things Sex.
www.ojoy.com
Join the Club
Club CalExotics is a place to discuss sexual wellness. Join today, you’re among friends.
www.ClubCalExotics.com
Thursday, Oct 31, 2013    Text size: 

NORTH HOLLYWOOD, Calif. — Doc Johnson has made its way into the hearts of sex toy aficionados, comic book collectors and movie fans alike with its Super Hung Heroes range.

“Since the Super Hung Heroes teaser announcements, the buzz has been steadily growing. This line has captured the imaginations of fans worldwide. The impact of our design, presentation, and promotional efforts is evident in the demand we’ve experienced; we’ve already run production on the line three times so far, just to keep up.” said Victoria Bowman-Steinour, Doc Johnson’s director of marketing and public relations. “This is one of our most successful silicone product launches and we’re excited to build upon the brand with heroic new additions in 2014.”

The collection has been spotlighted by several mainstream media outlets, including Vice magazine.

Vice included Super Hung Heroes in its latest issue as part of staff writer Nick Gazin’s regular column Comic Book Love-In — the review covers the line of products, links to the Doc Johnson website and features a photo of all four heroes.

Before the review was posted, Gazin and fellow writer Drew Millard made an Instagram video of Millard juggling the pieces for their 3,300 Instagram and 6,000 Twitter followers.

“The Vice website receives more than 4 million unique visitors per month, with page views regularly exceeding 20 million each month,” the company said. “Vice Magazine has international distribution in 25 countries, with each free issue reaching a circulation of more than 1.2 million copies. Recently, Vice concluded the first season of their breakout documentary series on HBO; the critical acclaim and high-ratings earned Vice a second season which is already in production.”

In August, film director Kevin Smith’s weekly podcast with comedian/radio host Ralph Garman, Hollywood Babble On, read aloud each product description while images of the products were shown to its in-studio audience at The Hollywood Improv.

The podcast is the No.2 entertainment podcast on the Stitcher network and has reached more than 500,000 listeners. Garman. Later, in September, Smith dedicated more than six minutes of the show to telling the story of how Doc Johnson almost got him in trouble with a comic-book-themed box filled with the iconic dildos; the story starts at 6:12.

xoJane.com, founded by Jane Pratt of Sassy and Jane magazines, took to social media to document the staff opening their SHH package. Executive Editor Emily McCombs and her coworkers boast a combined 9,100 Instagram followers and more than 40,700 Twitter followers. The xoJane website touts 3.5 million monthly readers.

Fangirl site, TheMarySue.com teased about its “special delivery” on the site’s Twitter account and the recipient staff writer’s personal account. The site’s full post about their Super Hung Heroes kit includes a direct link to Doc Johnson’s SHH landing page and six photos of the unboxing.

 TheMarySue has a dedicated 1.75 million unique monthly visitors and more than 15.3 million page views a month; they reach more than 28,000 fans on Twitter and have more than 26,000 brand followers on Facebook.

Super Hung Heroes are available now from all major distribution partners and retailers. Posters, signage, and marketing collateral are available upon request.

More ways to get XBIZ News:  RSS Feeds  |  E-Newsletters  |  Desktop Widget  |  Mobile
Looking for porn star news and behind-the-scene videos? Check out XFANZ.com !

EDUCATIONAL FEATURES

Retail Rules of Engagement: Essential Customer Service Tips

The five fundamentals of great customer service at Deja Vu include the following: Acknowledge Identify Educate Personalize Close Wow your guests and increase your sales dramatically with these... More »

Placing a Focus on User-Buying Triggers

This is the last of a series of three articles focusing on specific ways that paysite owners can optimize the user experience and present sites and content in ways that attract modern customers and keep... More »

Avoiding Missteps in Advertising

I usually write about how to improve your business and the balance of your life from my experiences at JuicyAds. This month in celebration of the annual traffic Issue, I am writing about what I’m... More »
XBIZ NEWSLETTERS
Stay informed of the latest industry developments. Get XBIZ newsletters delivered to your inbox. Subscribe today!
Enter email address:

* To manage existing subscriptions click here.






POPULAR PRODUCTS & SERVICES
Submit your press release to
multiple news outlets with 1 click.
Subscribe to RSS news feeds or
add free content to your website.
Access XBIZ news and articles
with your mobile device.
Access the latest issues of the industry's leading trade publications in digital form. View online or download for offline viewing.

UPCOMING EVENTS

QWEBEC Expo Montreal

Aug 15 - Aug 17
Montreal, Canada

Asia Adult Expo

Aug 28 - Aug 30
Macau, China

CatalystCon West

Sep 11 - Sep 14
Los Angeles, California

Webmaster Access Amsterdam

Sep 19 - Sep 22
Amsterdam, Holland
Everyday thousands of business professionals browse XBIZ's industry directory for quality products and services. Not listed yet? Your company could be losing potential new business. Submit your company today!
Use XBIZ RSS feeds to stay informed of the latest industry developments or as a content syndication tool for your website!