LOS ANGELES — Homegrown Video has announced that Josh Marcum will take over as the Head of Operations and COO.
According to Homegrown, it is refocusing its efforts to return to its original branding as the “birthplace of amateur adult entertainment and the quintessential brand for those looking to share their sex lives on camera.”
“Every Homegrown Video employee learns the company history and mission before they even start day one,” Marcum said. “Over the past few years, we have focused on maintaining our mission statement and directed our efforts to stay true to amateur as it should be. We have moved away from our pro-am releases to come back to center, authentic amateur content, in order to reestablish and elevate our core values.”
Under the revised management, a large portion of Homegrown’s setup will remain the same. Amateur couples seeking to share their sexual adventures, and view others, will continue to be able to do so through Homegrown DVDs and HomegrownVideo.com. Submissions of videos will also continue to be accepted through HomegrownSubmittals.com.
Updates launched under Marcum include the adoption of new media methodology: Amateur couples who provide content to Homegrown, as well as voyeur members, will now be allowed to participate in the site’s updates via comments and replies. By allowing members to critique each other’s videos via online conversation, Homegrown says it intends to create a “real-time community," that will "grow together to create higher quality content with each submission.”
“Homegrown is different from any other porn site out there,” Marcum continued. “The scenes are real and are made by real couples. Farrell [Timlake; Homegrown Video founder] and Spike [Goldberg; Homegrown Video CEO] now get into the chat rooms regularly to guide content creators and answer questions. Even Lani [Timlake’s wife] is involved with the chat room and social media action. Lani and Farrell also offer instructional videos from camera techniques to the use of specific sex toys. It’s become very much a family affair.”
Since its launch in 1982, Homegrown has snagged two XBIZ Awards and many other industry accolades for its amateur content.
Homegrown releases its movies on DVD through Pulse Distribution. Retailers, e-tailers, and distributors can contact Pulse’s Robert Plarski at rplarski@pulsedistribution.com or (818) 435-1605 to place an order.
