Rebranded Magic Wand to Ship This Month

Ariana Rodriguez

NAPA, Calif. — Vibratex will begin shipping the rebranded Magic Wand in two weeks.

The Magic Wand, the iconic personal massagers for more than 30 years, unveiled a new look at the International Lingerie Show in April.

“The Magic Wand has been loved by millions of consumers and recommended by leading sex therapists since the 1970s,” the company says. “Now, we are thrilled to be welcoming the same, strong vibrator with modernized packaging graphics, a new website ( and gentle updates to the wand’s construction that make it even stronger.”

Vibratex’s wholesale portal,, features updated images and products descriptions for in-store and online sales. Beginning mid-June, all orders for the Hitachi Magic Wand will be fulfilled with the latest-generation Magic Wand.

For more information, call Eddie Romero at (888) 558-9778, or (707) 226-8888, or email